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dotDigital Engagement Cloud vs SAP Emarsys Customer Engagement: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of dotDigital Engagement Cloud vs. SAP Emarsys Customer Engagement is based on a specific set of business needs and context. The comparison uses 4119 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing dotDigital Engagement Cloud and SAP Emarsys Customer Engagement

dotDigital Engagement Cloud, SAP Emarsys Customer Engagement, Ortto, Acoustic Campaign, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

dotDigital Engagement Cloud covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Training & Onboarding with Website, etc.

SAP Emarsys Customer Engagement focuses on Engagement Management with Omnichannel, Loyalty Management, Communication Management with E-Mail, Digital Marketing with Omnichannel, etc.

"It was so great to see that Dotdigital did everything they could to make sure we didn’t miss any business opportunities during the onboarding process, For me, that was a big sign that we made the right move. " - Nichola Lund-Yates

"Emarsys differentiated itself because it was one tool that did everything: the truly integrated omnichannel aspect, the marketing automation, and its advanced capabilities in terms of reporting. Email, SMS, Push… everything communicates well and eas...ily. It was facilitated by the user- friendly approach of the solution. Additionally, we needed an open and scalable solution that could partner with our internal ecosystem, which the platform could easily integrate into. " - Jean-Baptiste Chapelleaubos

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo dotDigital Engagement Cloud

Focus area

dotDigital Engagement Cloud is better than SAP Emarsys Customer Engagement for

Software Failure Risk

  • medium

logo SAP Emarsys Customer Engagement

Focus area

SAP Emarsys Customer Engagement is better than dotDigital Engagement Cloud for

Software Failure Risk

  • low

About

dotDigital Engagement Cloud | Omnichannel marketing automation for B2C, B2B, and NFP marketers

Personalized omnichannel experiences that the customers deserve

Age

1999

2000

Financials

PRIVATE

SERIES B

Business Need

Total Processes
(we found evidences for)

65

66

Total Goals
(we found evidences for)

13

14

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


campaign management

campaign analytics

campaign monitoring


training & onboarding


helpdesk management


contact list management

creating contact list


social media management

social media analytics

engaging on social media


workflow management


customer feedback management


knowledge management

creating knowledge base


generation of new leads


identify target customers


lead qualification

lead qualification: behavioural


segmentation and targeting


content management





promotion management


sales document management

contract management

proposal & quote management




rating and review management







performance management



outbound marketing


database marketing




conversion management


personalized marketing


social media marketing


lifetime value management


influencer marketing


international marketing


channel management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Improve internal communications

  • Enter new markets internationally or locally

  • Grow market share

  • Scale best practices

  • Build brand awareness

  • Establish thought leadership

  • Improve digital and social presence

  • Improve efficiency

  • Increase customer life time value

  • See 10 more
  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Increase average basket value

  • Improve digital and social presence

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Improve consistency

  • Build brand awareness

  • Grow market share

  • Improve internal communications

  • See 11 more

Top Channels

Channels Used

  • omnichannel

  • e-mail

  • mobile

  • social media

  • text SMS

  • website

  • offline

  • newsletter

  • point of sale

  • Facebook

  • promotions

  • video

  • phone calls

  • mobile app

  • games

  • channel partners

  • LinkedIn

  • mass media

  • television

  • events

  • trade shows

  • display advertisement

  • user generated content

  • blogs

  • Instagram

  • review sites

  • Amazon

  • Doubleclick

  • See 25 more
  • omnichannel

  • e-mail

  • mobile

  • social media

  • text SMS

  • website

  • offline

  • newsletter

  • point of sale

  • Facebook

  • promotions

  • video

  • phone calls

  • mobile app

  • games

  • channel partners

  • LinkedIn

  • mass media

  • television

  • events

  • trade shows

  • display advertisement

  • user generated content

  • blogs

  • Instagram

  • review sites

  • Amazon

  • Doubleclick

  • See 25 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting