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dotDigital Engagement Cloud vs Zoho Marketing Automation: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for dotDigital Engagement Cloud medium Failure Risk for Zoho Marketing Automation medium
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Comparison Summary

This comparison report of dotDigital Engagement Cloud vs. Zoho Marketing Automation is based on a specific set of business needs and context. The comparison uses 2694 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing dotDigital Engagement Cloud and Zoho Marketing Automation

dotDigital Engagement Cloud, Zoho Marketing Automation, Ortto, Acoustic Campaign, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

dotDigital Engagement Cloud covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Training & Onboarding with Website, etc.

Zoho Marketing Automation focuses on Engagement Management with Omnichannel, Drip Marketing with Social Media, Personalized Marketing, Lead Nurturing, etc.

"Convert Digital’s partnership with Magento (now Adobe Commerce) along with Dotdigital’s user-friendly interface and the effortless end–to–end campaign process are the key factors driving this collaboration. " - Jenny Drinkwater

"I’m excited about Zoho Marketing Automation because you’ve now got a tool that allows us to compete with Hubspot while at the same time, not having to be so expensive. " - Adrienne Craighead

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo dotDigital Engagement Cloud

Focus area

dotDigital Engagement Cloud is better than Zoho Marketing Automation for

Software Failure Risk

  • medium

logo Zoho Marketing Automation

Focus area

Software Failure Risk

  • medium

About

dotDigital Engagement Cloud | Omnichannel marketing automation for B2C, B2B, and NFP marketers

Marketing automation software for faster business growth

Age

1999

1996

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

65

22

Total Goals
(we found evidences for)

13

4

Top Processes

Evidences indicate better relative satisfaction

engagement management

Read Reviews (138)

Read Reviews (9)

engaging and following up

Read Reviews (98)

Read Reviews (6)

communication management

Read Reviews (86)

Read Reviews (0)

sending & publishing communications

Read Reviews (78)

Read Reviews (0)

tracking & monitoring communications

Read Reviews (6)

Read Reviews (0)

campaign management

Read Reviews (85)

Read Reviews (2)

campaign analytics

Read Reviews (25)

Read Reviews (0)

campaign monitoring

Read Reviews (8)

Read Reviews (0)

training & onboarding

Read Reviews (31)

Read Reviews (0)

helpdesk management

Read Reviews (30)

Read Reviews (0)

contact list management

Read Reviews (27)

Read Reviews (0)

contacts history

Read Reviews (2)

Read Reviews (0)

creating contact list

Read Reviews (2)

Read Reviews (0)

social media management

Read Reviews (23)

Read Reviews (0)

social media analytics

Read Reviews (21)

Read Reviews (0)

engaging on social media

Read Reviews (2)

Read Reviews (0)

workflow management

Read Reviews (16)

Read Reviews (0)

customer feedback management

Read Reviews (15)

Read Reviews (0)

knowledge management

Read Reviews (14)

Read Reviews (0)

creating knowledge base

Read Reviews (2)

Read Reviews (0)

generation of new leads

Read Reviews (13)

Read Reviews (2)

loyalty management

Read Reviews (12)

Read Reviews (0)

identify target customers

Read Reviews (11)

Read Reviews (0)

lead qualification

Read Reviews (9)

Read Reviews (1)

lead qualification: behavioural

Read Reviews (9)

Read Reviews (1)

segmentation and targeting

Read Reviews (9)

Read Reviews (0)

content management

Read Reviews (8)

Read Reviews (0)

content curation

Read Reviews (4)

Read Reviews (0)

promotion management

Read Reviews (5)

Read Reviews (0)

sales document management

Read Reviews (4)

Read Reviews (0)

contract management

Read Reviews (4)

Read Reviews (0)

rating and review management

Read Reviews (2)

Read Reviews (0)

performance management

Read Reviews (2)

Read Reviews (0)

outbound marketing

Read Reviews (2)

Read Reviews (0)

database marketing

Read Reviews (2)

Read Reviews (0)

conversion management

Read Reviews (1)

Read Reviews (2)

personalized marketing

Read Reviews (1)

Read Reviews (3)

SeealllessActivities

Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Improve internal communications

  • Enter new markets internationally or locally

  • Grow market share

  • Scale best practices

  • Build brand awareness

  • Establish thought leadership

  • Improve digital and social presence

  • Improve efficiency

  • Increase customer life time value

  • See 10 more

  • Improve ROI

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Acquire customers

  • See 1 more

Top Channels

Channels Used

  • omnichannel

  • website

  • social media

  • promotions

  • text SMS

  • e-mail

  • See 3 more

  • omnichannel

  • website

  • social media

  • promotions

  • text SMS

  • e-mail

  • See 3 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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No Data

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Security & Privacy Risk

medium

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No Data

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting