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EZ Texting vs iContact: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for EZ Texting low Failure Risk for iContact medium
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Comparison Summary

This comparison report of EZ Texting vs. iContact is based on a specific set of business needs and context. The comparison uses 11009 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing EZ Texting and iContact

EZ Texting, Mobile Text Alerts, Simpletexting, etc., belong to a category of solutions that help SMS Marketing, whereas iContact, Robly, MailerLite, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

EZ Texting covers Communication Management with Text SMS, Engagement Management with Text SMS, Contact List Management, Campaign Management with Text SMS, etc.

iContact focuses on Communication Management with E-Mail, Contact List Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, etc.

"Even I was surprised at the high engagement rate text messaging delivered! Almost no opt-outs, lots of follow-up, and very positive impact on recruitment. " - Haley Lanigan

"We’ve been with iContact since 2007. Their customer service is great — it’s so nice to be able to speak with a person quickly. iContact’s template feature is so easy-to-use, we can quickly create and send out an email without any HTML code know-how ...required. " - Kat Dockery

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo EZ Texting

Focus area

EZ Texting is better than iContact for

Software Failure Risk

  • low

logo iContact

Focus area

Software Failure Risk

  • medium

About

Text Marketing Drives Results

iContact | Affordable Email Marketing Solution

Age

2006

2003

Financials

M&A

SERIES B

Business Need

Total Processes
(we found evidences for)

81

88

Total Goals
(we found evidences for)

13

16

Top Processes

Evidences indicate better relative satisfaction

communication management

Read Reviews (161)

Read Reviews (490)

sending & publishing communications

Read Reviews (152)

Read Reviews (417)

tracking & monitoring communications

Read Reviews (4)

Read Reviews (57)

engagement management

Read Reviews (134)

Read Reviews (165)

engaging and following up

Read Reviews (124)

Read Reviews (135)

contact list management

Read Reviews (76)

Read Reviews (227)

creating contact list

Read Reviews (10)

Read Reviews (21)

contacts history

Read Reviews (3)

Read Reviews (7)

tracking contacts

Read Reviews (1)

Read Reviews (10)

campaign management

Read Reviews (49)

Read Reviews (147)

campaign analytics

Read Reviews (12)

Read Reviews (23)

campaign monitoring

Read Reviews (6)

Read Reviews (17)

social media management

Read Reviews (41)

Read Reviews (142)

social media analytics

Read Reviews (31)

Read Reviews (46)

scheduling post to social media

Read Reviews (2)

Read Reviews (38)

engaging on social media

Read Reviews (2)

Read Reviews (28)

managing social media account

Read Reviews (2)

Read Reviews (5)

advertisement

Read Reviews (27)

Read Reviews (68)

helpdesk management

Read Reviews (18)

Read Reviews (62)

generation of new leads

Read Reviews (16)

Read Reviews (21)

promotion management

Read Reviews (11)

Read Reviews (5)

training & onboarding

Read Reviews (8)

Read Reviews (10)

sales document management

Read Reviews (8)

Read Reviews (21)

contract management

Read Reviews (6)

Read Reviews (13)

proposal & quote management

Read Reviews (1)

Read Reviews (3)

discount management

Read Reviews (7)

Read Reviews (0)

loyalty management

Read Reviews (7)

Read Reviews (6)

content management

Read Reviews (7)

Read Reviews (38)

content sharing

Read Reviews (4)

Read Reviews (1)

content curation

Read Reviews (0)

Read Reviews (13)

conference call management

Read Reviews (5)

Read Reviews (0)

rating and review management

Read Reviews (5)

Read Reviews (1)

customer feedback management

Read Reviews (4)

Read Reviews (1)

lifetime value management

Read Reviews (4)

Read Reviews (3)

competitive intelligence

Read Reviews (3)

Read Reviews (0)

trade show marketing

Read Reviews (2)

Read Reviews (2)

workflow management

Read Reviews (2)

Read Reviews (107)

conversion management

Read Reviews (2)

Read Reviews (5)

sales call management

Read Reviews (2)

Read Reviews (1)

advocacy management

Read Reviews (2)

Read Reviews (0)

customer case management

Read Reviews (2)

Read Reviews (0)

business development

Read Reviews (2)

Read Reviews (2)

lead qualification

Read Reviews (1)

Read Reviews (2)

outbound marketing

Read Reviews (0)

Read Reviews (3)

social media marketing

Read Reviews (0)

Read Reviews (13)

subscription management

Read Reviews (0)

Read Reviews (6)

segmentation and targeting

Read Reviews (0)

Read Reviews (6)

database marketing

Read Reviews (0)

Read Reviews (2)

performance management

Read Reviews (0)

Read Reviews (2)

distribution management

Read Reviews (0)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Improve internal communications

  • Increase sales & revenue

  • Scale best practices

  • Improve ROI

  • Build brand awareness

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Grow market share

  • Launch new products

  • Increase customer life time value

  • Improve efficiency

  • See 10 more

  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Enhance customer relationships

  • Scale best practices

  • Improve digital and social presence

  • Build brand awareness

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Improve brand engagement

  • Launch new products

  • Improve efficiency

  • Improve consistency

  • Improve navigation

  • Increase customer life time value

  • See 13 more

Top Channels

Channels Used

  • e-mail

  • social media

  • website

  • newsletter

  • phone calls

  • offline

  • promotions

  • Facebook

  • point of sale

  • mobile

  • on premises

  • user generated content

  • blogs

  • video

  • print media

  • Twitter

  • magazine

  • causes and charity

  • LinkedIn

  • mobile app

  • coupons

  • movies

  • newspaper

  • Facebook page

  • trade shows

  • chat

  • See 23 more

  • e-mail

  • social media

  • website

  • newsletter

  • phone calls

  • offline

  • promotions

  • Facebook

  • point of sale

  • mobile

  • on premises

  • user generated content

  • blogs

  • video

  • print media

  • Twitter

  • magazine

  • causes and charity

  • LinkedIn

  • mobile app

  • coupons

  • movies

  • newspaper

  • Facebook page

  • trade shows

  • chat

  • See 23 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

medium

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medium

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Migration Risk

low

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medium

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting