Guiding you to choose between Falcon.io (now Brandwatch Social Media Management) vs. Buzzsumo: 2024

Comparison Summary

Falcon.io (now Brandwatch Social Media Management): Falconio-Now-Brandwatch's Social Media Management offers tools for discovering, attracting, and engaging customers. It supports teams and regions in effective social media management.

Buzzsumo: BuzzSumo is a digital content marketing platform that helps marketing teams increase productivity and content success by identifying high-performing content and influencers. It offers advanced search features to monitor trends and sharpen strategies.

Falcon.io (now Brandwatch Social Media Management)

Focus area

Falcon.io (now Brandwatch Social Media Management) is better than Buzzsumo for

Software Failure Risk
Software failure risk includes potential risk in compliance, security and potential delays due to integration and migration issue while using this offering ranging from low to high.

medium

Buzzsumo

Focus area

Buzzsumo is better than Falcon.io (now Brandwatch Social Media Management) for

Software Failure Risk
Software failure risk includes potential risk in compliance, security and potential delays due to integration and migration issue while using this offering ranging from low to high.

Falcon.io (now Brandwatch Social Media Management) and Buzzsumo: Customer Satisfaction Data

Most deployed common Use Cases for Falcon.io (now Brandwatch Social Media Management) and Buzzsumo

How can Falcon.io (now Brandwatch Social Media Management) and Buzzsumo enhance your Social Media Management process?

Falconio Now Brandwatch Social Media Management and Buzzsumo are both tools for social media management. Falconio Now Brandwatch Social Media Management focuses on scheduling, publishing, and engaging with social media content across multiple platforms, while Buzzsumo concentrates on analyzing social media data, identifying influencers, and discovering trending content. Falconio Now Brandwatch Social Media Management allows for managing multiple social media sites by multiple team members, whereas Buzzsumo helps identify content that performs well and is widely shared. Both tools have limitations, such as Falconio Now Brandwatch Social Media Management's complexity with global analysis and reporting, while Buzzsumo has issues with tracking social shares on LinkedIn and influencer searches.

"...We love to use the content calendar to schedule posts or cross-post to different social platforms...." Peer review by Phil P, Data Analyst

"...I enjoy that this service integrates articles, blogs, social posts, infographs and more...." Peer review by Chip R., Managing Partner, Management Consulting

What makes Falcon.io (now Brandwatch Social Media Management) and Buzzsumo ideal for Content Management?

Falconio Now Brandwatch Social Media Management helps users create, schedule, and share content across various social media platforms. Falconio Now Brandwatch Social Media Management also provides analytics to track content performance. Buzzsumo analyzes content performance on social media and helps identify trending topics and influencers. Buzzsumo focuses on analyzing existing content, while Falconio Now Brandwatch Social Media Management facilitates content creation and scheduling. Both tools have limitations; Falconio Now Brandwatch Social Media Management sometimes encounters publishing errors, and Buzzsumo’s lowest pricing tier can be expensive.

"...The scheduling and hub app have significantly reduced the amount of manual work and time spend on posting content...." Peer review by Dayna A, Digital Marketing Specialist

"...Some of the world's largest publishers, brands, and agencies - as well as content marketers, SEO, PPC, Social Media and PR professionals - use BuzzSumo!. See content mentioning your keywords first; or when content is published from chosen sources...." Peer review from BuzzSumo

What solutions does Falcon.io (now Brandwatch Social Media Management) and Buzzsumo provide for Communication Management?

Falconio Now Brandwatch Social Media Management and Buzzsumo both assist in managing social media communication. Falconio Now Brandwatch Social Media Management allows users to schedule and publish content to multiple social platforms, track analytics, and manage customer interactions. Buzzsumo primarily focuses on finding and analyzing popular content, identifying influencers, and monitoring social media mentions. Falconio Now Brandwatch Social Media Management offers more comprehensive features for managing social media activities, while Buzzsumo excels in content discovery and analysis. Both tools have limitations, for example, Buzzsumo's monitoring tool is not comprehensive enough for a full social strategy.

"...Being able to manage social engagement, publishing, content management, reporting and more in one location saves us valuable time...." Peer review by Brian H, Senior Inbound Marketing Strategist, Marketing and Advertising

"...This helped us to stop posting on social media platforms that our prospects weren't using...." Peer review by Brittney Collier, Marketing Assistant, ASTM International

Why is Falcon.io (now Brandwatch Social Media Management) and Buzzsumo the best choice for Engagement Management?

Falconio Now Brandwatch Social Media Management and Buzzsumo both offer tools for tracking engagement and finding content that resonates with audiences. Falconio Now Brandwatch Social Media Management excels in managing customer interactions, analyzing social media listening data, and publishing content across multiple platforms. Buzzsumo focuses on finding engaging content, analyzing social shares, and identifying influencers. However, Falconio Now Brandwatch Social Media Management has limitations in tracking past user interactions, and Buzzsumo lacks comprehensive backlink analysis and only shows content from the past five years.

"...Falcon.io is currently being used by the content marketing team and customer service to coordinate and publish content on Facebook, Instagram, Twitter and to respond to direct messages from customers...." Peer review by Joseph C, Branding Manager, Internet

"...It tells you exactly what is trending today so you can be on point with your posts and get better engagement. ...." Peer review by Ben P., SVP of Monetization, Internet

Falcon.io (now Brandwatch Social Media Management) in Action: Unique Use Cases

How efficiently Does Falcon.io (now Brandwatch Social Media Management) manage your Collaboration?

Buzzsumo in Action: Unique Use Cases

What benefits does Buzzsumo offer for Social Media Marketing?

Falcon.io (now Brandwatch Social Media Management)

About

The Platform for Every Kind of Social Media Marketer - Falcon

BuzzSumo: Find the Most Shared Content and Key Influencers

Age

2005

2014

Financials

Low
Medium
High

Ease of migration

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Data

Data Import

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Data Export

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Support

24/7 Support

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Email Support

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Chat Support

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Phone Support

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Others

AI Powered

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Custom Reports

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Analytics

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Guiding you to choose between Falcon.io (now Brandwatch Social Media Management) vs. Buzzsumo: 2024

Comparison Summary

Falcon.io (now Brandwatch Social Media Management)

Focus area

Falcon.io (now Brandwatch Social Media Management) is better than Buzzsumo for

Software Failure Risk Software failure risk includes potential risk in compliance, security and potential delays due to integration and migration issue while using this offering ranging from low to high.

Buzzsumo

Focus area

Buzzsumo is better than Falcon.io (now Brandwatch Social Media Management) for

Software Failure Risk Software failure risk includes potential risk in compliance, security and potential delays due to integration and migration issue while using this offering ranging from low to high.

Falcon.io (now Brandwatch Social Media Management) and Buzzsumo: Customer Satisfaction Data

Most deployed common Use Cases for Falcon.io (now Brandwatch Social Media Management) and Buzzsumo

How can Falcon.io (now Brandwatch Social Media Management) and Buzzsumo enhance your Social Media Management process?

What makes Falcon.io (now Brandwatch Social Media Management) and Buzzsumo ideal for Content Management?

What solutions does Falcon.io (now Brandwatch Social Media Management) and Buzzsumo provide for Communication Management?

Why is Falcon.io (now Brandwatch Social Media Management) and Buzzsumo the best choice for Engagement Management?

Falcon.io (now Brandwatch Social Media Management) in Action: Unique Use Cases

How efficiently Does Falcon.io (now Brandwatch Social Media Management) manage your Collaboration?

Buzzsumo in Action: Unique Use Cases

What benefits does Buzzsumo offer for Social Media Marketing?

Failure Risk Guidance Security Report?

Compliance Risk

Security & Privacy Risk

Integration Risk

Migration Risk

IT and Other Capabilities

Data

Support

Others

Business Setting

Get a personalised risk report for Falcon.io (now Brandwatch Social Media Management)

Get a personalised risk report for Buzzsumo

Software Failure Risk
Software failure risk includes potential risk in compliance, security and potential delays due to integration and migration issue while using this offering ranging from low to high.

Software Failure Risk
Software failure risk includes potential risk in compliance, security and potential delays due to integration and migration issue while using this offering ranging from low to high.