Comparison Summary
This comparison report of Falcon.io (now Brandwatch Social Media Management) vs. MarketBeam is based on a specific set of business needs and context. The comparison uses 6080 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Falcon.io (now Brandwatch Social Media Management) and MarketBeam
Falcon.io (now Brandwatch Social Media Management), Sprinklr Core, Khoros Marketing, etc., belong to a category of solutions that help Social Media Marketing, whereas MarketBeam, DrumUp, Employee Advocacy by Sprout Social, etc., belong to a category of solutions that help Advocacy Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Falcon.io (now Brandwatch Social Media Management) covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, etc.
MarketBeam focuses on Social Media Management with Social Media, Communication Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, etc.
"When schools closed because of COVID-19, we quintupled our social output on 5-6 channels. It was hard work with multiple moving parts, and we couldn’t have pulled it off without Falcon. " - Stephanie Yamkovenko
"We push content out more frequently and that has made a huge difference. Our facebook activity is better than it has even been over the past two years " - Kari Schori
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Falcon.io (now Brandwatch Social Media Management)
Focus area
Falcon.io (now Brandwatch Social Media Management) is better than MarketBeam for
Software Failure Risk
MarketBeam
Focus area
MarketBeam is better than Falcon.io (now Brandwatch Social Media Management) for
Software Failure Risk
About
The Platform for Every Kind of Social Media Marketer - Falcon
Safe and Compliant Social Media Amplification Platform
Age
2005
Financials
SERIES C
PRIVATE
Business Need
Total Processes
(we found evidences for)
87
46
Total Goals
(we found evidences for)
14
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve digital and social presence
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Enhance customer relationships
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Acquire customers
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Build brand awareness
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Enter new markets internationally or locally
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Improve ROI
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Improve brand engagement
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Improve internal communications
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Scale best practices
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Launch new products
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Grow market share
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Improve visibility
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Increase sales & revenue
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Increase customer life time value
- See 11 more
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Build brand awareness
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Acquire customers
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Establish thought leadership
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Improve digital and social presence
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Launch new products
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Enter new markets internationally or locally
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Grow market share
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Improve ROI
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Improve internal communications
- See 6 more
Top Channels
Channels Used
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social media
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LinkedIn
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Twitter
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website
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chat
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Slack
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Facebook
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user generated content
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blogs
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mobile
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offline
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Facebook page
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e-mail
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point of sale
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promotions
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events
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trade shows
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video
- See 15 more
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social media
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LinkedIn
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Twitter
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website
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chat
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Slack
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Facebook
-
user generated content
-
blogs
-
mobile
-
offline
-
Facebook page
-
e-mail
-
point of sale
-
promotions
-
events
-
trade shows
-
video
- See 15 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
