cuspera logo CUSPERA

GWI vs Google Analytics: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of GWI vs. Google Analytics is based on a specific set of business needs and context. The comparison uses 140166 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing GWI and Google Analytics

GWI, and Google Analytics belong to a category of solutions that help Digital Analytics. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

GWI covers Social Media Management with Social Media, Advertisement with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.

Google Analytics focuses on Advertisement with Website, Social Media Management with Social Media, Engagement Management with Website, Campaign Management with Website, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo GWI

Focus area

GWI is better than Google Analytics for

Software Failure Risk

  • medium

logo Google Analytics

Focus area

Google Analytics is better than GWI for

Software Failure Risk

  • medium

About

On‑demand consumer research to power up marketing, strategy products, pitches

Web analytics service that provides statistics and basic analytical tools

Financials

SERIES B

SERIES A

Business Need

Total Processes
(we found evidences for)

61

145

Total Goals
(we found evidences for)

12

23

Top Processes

Evidences indicate better relative satisfaction


social media management

social media analytics

engaging on social media

scheduling post to social media

managing social media account

monitoring social media



engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications



searching for content



social media marketing


international marketing


segmentation and targeting



generation of new leads





influencer marketing



loyalty management

customise loyalty program

identify target customers


lead qualification: technographic


rating and review management



personalized marketing


competitive intelligence



training & onboarding




customer feedback management


community building



knowledge management


community marketing






sales document management

proposal & quote management


discount management


promotion management


follower management








call transcription



sales call management

call transcription


helpdesk management


conversion management



create learning path


track learning progress


courses & assessment

create learning path

track learning progress


products & pricelist management


business development


lifetime value management


workflow management


trade show marketing




account management



creating contact list



contact list management

creating contact list


performance management





channel management


relationship management






touchpoint management



sales review & feedback


geographic segmentation


referral management






database marketing


advocacy management



category management



relationship marketing


revenue cycle management



Top Goals

Goals Achieved

  • Improve brand engagement

  • Acquire customers

  • Build brand awareness

  • Improve digital and social presence

  • Enhance customer relationships

  • Increase sales & revenue

  • Grow market share

  • Enter new markets internationally or locally

  • Improve ROI

  • Launch new products

  • Improve visibility

  • Improve consistency

  • See 9 more
  • Acquire customers

  • Improve ROI

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve digital and social presence

  • Improve efficiency

  • Grow market share

  • Build brand awareness

  • Scale best practices

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Reduce bounce

  • Improve brand engagement

  • Launch new products

  • Improve internal communications

  • Establish thought leadership

  • Improve stakeholder relations

  • Manage risk

  • Improve visibility

  • Improve navigation

  • Shorten ramp up time

  • Increase average basket value

  • Improve consistency

  • See 20 more

Top Channels

Channels Used

  • website

  • social media

  • phone calls

  • e-mail

  • Facebook

  • user generated content

  • blogs

  • offline

  • video

  • mobile

  • promotions

  • on premises

  • point of sale

  • display advertisement

  • mobile app

  • Twitter

  • Instagram

  • LinkedIn

  • games

  • newsletter

  • chat

  • Doubleclick

  • trade shows

  • causes and charity

  • Facebook page

  • Pinterest

  • text SMS

  • review sites

  • mass media

  • print media

  • magazine

  • Amazon

  • television

  • Slack

  • coupons

  • events

  • out of home

  • brochure

  • movies

  • Whatsapp

  • Snapchat

  • omnichannel

  • Skype

  • radio

  • mobile ads

  • newspaper

  • billboards

  • channel partners

  • Yelp

  • Tripadvisor

  • Glassdoor

  • support groups

  • eBay

  • See 50 more
  • website

  • social media

  • phone calls

  • e-mail

  • Facebook

  • user generated content

  • blogs

  • offline

  • video

  • mobile

  • promotions

  • on premises

  • point of sale

  • display advertisement

  • mobile app

  • Twitter

  • Instagram

  • LinkedIn

  • games

  • newsletter

  • chat

  • Doubleclick

  • trade shows

  • causes and charity

  • Facebook page

  • Pinterest

  • text SMS

  • review sites

  • mass media

  • print media

  • magazine

  • Amazon

  • television

  • Slack

  • coupons

  • events

  • out of home

  • brochure

  • movies

  • Whatsapp

  • Snapchat

  • omnichannel

  • Skype

  • radio

  • mobile ads

  • newspaper

  • billboards

  • channel partners

  • Yelp

  • Tripadvisor

  • Glassdoor

  • support groups

  • eBay

  • See 50 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

low

{{{rsh_C_1}}}

high

{{{rsh_C_1}}}

Integration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting