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Hotjar vs AB Tasty: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Hotjar vs. AB Tasty is based on a specific set of business needs and context. The comparison uses 8540 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Hotjar and AB Tasty

Hotjar, AB Tasty, crazyegg, unbounce, etc., belong to a category of solutions that help Conversion Rate Optimization. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Hotjar covers Engagement Management with Website, Customer Feedback Management with Website, Funnel Analysis with Website, Generation Of New Leads with Website, etc.

AB Tasty focuses on Engagement Management with Website, Helpdesk Management with Phone Calls, Training & Onboarding, Customer Feedback Management with Promotions, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Hotjar

Focus area

Hotjar is better than AB Tasty for

Software Failure Risk

  • medium

logo AB Tasty

Focus area

Software Failure Risk

  • low

About

Hotjar - Heatmaps, Visitor Recordings, Conversion Funnels, Form ...

All-in-one CRO Solution - Personalization & A/B Testing - AB TASTY

Financials

PRIVATE

Business Need

Total Processes
(we found evidences for)

86

64

Total Goals
(we found evidences for)

17

11

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


customer feedback management

measuring net promoter score

measuring customer satisfaction



generation of new leads



content management

searching for content

content publishing


training & onboarding


helpdesk management



communication management

tracking & monitoring communications

sending & publishing communications


campaign management


conversion management


social media management

social media analytics

scheduling post to social media

engaging on social media




products & pricelist management




rating and review management



sales document management

contract management

proposal & quote management


lead qualification

lead qualification: behavioural


sales call management



competitive intelligence


contact list management


workflow management


knowledge management


social media marketing






loyalty management

customise loyalty program



referral management




segmentation and targeting




personalized marketing


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve efficiency

  • Scale best practices

  • Improve ROI

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Launch new products

  • Improve internal communications

  • Grow market share

  • Improve brand engagement

  • Improve consistency

  • Improve stakeholder relations

  • Build brand awareness

  • Reduce bounce

  • Improve visibility

  • See 14 more
  • Increase sales & revenue

  • Acquire customers

  • Increase average basket value

  • Improve ROI

  • Enhance customer relationships

  • Scale best practices

  • Improve efficiency

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Launch new products

  • Grow market share

  • See 8 more

Top Channels

Channels Used

  • website

  • user generated content

  • blogs

  • phone calls

  • promotions

  • offline

  • social media

  • on premises

  • e-mail

  • display advertisement

  • mobile

  • Facebook

  • mobile app

  • trade shows

  • channel partners

  • coupons

  • review sites

  • chat

  • games

  • events

  • Amazon

  • omnichannel

  • See 19 more
  • website

  • user generated content

  • blogs

  • phone calls

  • promotions

  • offline

  • social media

  • on premises

  • e-mail

  • display advertisement

  • mobile

  • Facebook

  • mobile app

  • trade shows

  • channel partners

  • coupons

  • review sites

  • chat

  • games

  • events

  • Amazon

  • omnichannel

  • See 19 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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low

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Business Setting