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IBM Cognos Analytics vs Zoho Analytics: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of IBM Cognos Analytics vs. Zoho Analytics is based on a specific set of business needs and context. The comparison uses 9296 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing IBM Cognos Analytics and Zoho Analytics

IBM Cognos Analytics, Zoho Analytics, TARGIT Decision Suite, Qlikview, etc., belong to a category of solutions that help Business Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

IBM Cognos Analytics covers Social Media Management, Competitive Intelligence, Collaboration, Funnel Analysis, etc.

Zoho Analytics focuses on Competitive Intelligence, Social Media Management, Collaboration, Helpdesk Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo IBM Cognos Analytics

Focus area

Software Failure Risk

  • medium

logo Zoho Analytics

Focus area

Zoho Analytics is better than IBM Cognos Analytics for

Software Failure Risk

  • low

About

Unlock the value of your data in new ways and accelerate your journey to AI

Self-service BI and data analytics software

Age

1911

1996

Financials

IPO

PRIVATE

Business Need

Total Processes
(we found evidences for)

38

63

Total Goals
(we found evidences for)

7

12

Top Processes

Evidences indicate better relative satisfaction


social media management

social media analytics


competitive intelligence





engagement management

engaging and following up



training & onboarding


communication management

sending & publishing communications


performance management


helpdesk management


sales document management

proposal & quote management


generation of new leads


knowledge management


workflow management


content management



customer case management



business development


campaign management



lead qualification


products & pricelist management



rating and review management


conversion management


measuring customer satisfaction


customer feedback management

measuring customer satisfaction



sales review & feedback



lifetime value management





pipeline management


account management


Top Goals

Goals Achieved

  • Improve ROI

  • Scale best practices

  • Increase sales & revenue

  • Improve efficiency

  • Improve visibility

  • Enhance customer relationships

  • Grow market share

  • See 4 more
  • Increase sales & revenue

  • Improve ROI

  • Acquire customers

  • Enhance customer relationships

  • Launch new products

  • Build brand awareness

  • Improve consistency

  • Improve efficiency

  • Improve digital and social presence

  • Increase customer life time value

  • Improve stakeholder relations

  • Enter new markets internationally or locally

  • See 9 more

Top Channels

Channels Used

  • e-mail

  • social media

  • Facebook

  • website

  • user generated content

  • blogs

  • phone calls

  • omnichannel

  • chat

  • offline

  • on premises

  • point of sale

  • video

  • promotions

  • LinkedIn

  • mobile

  • trade shows

  • See 14 more
  • e-mail

  • social media

  • Facebook

  • website

  • user generated content

  • blogs

  • phone calls

  • omnichannel

  • chat

  • offline

  • on premises

  • point of sale

  • video

  • promotions

  • LinkedIn

  • mobile

  • trade shows

  • See 14 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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low

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Business Setting