Comparison Summary
This comparison report of Klaviyo vs. Google Ad Manager is based on a specific set of business needs and context. The comparison uses 8439 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Klaviyo and Google Ad Manager
Klaviyo, Bloomreach, omnisend, etc., belong to a category of solutions that help Marketing Automation, whereas Google Ad Manager, Pubmatic Cloud, Media.net, etc., belong to a category of solutions that help Publisher Ad Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Klaviyo covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Advertisement with E-Mail, etc.
Google Ad Manager focuses on Advertisement with Display Advertisement, Communication Management with Display Advertisement, Campaign Management with Display Advertisement, Engagement Management with Games, etc.
"Klaviyo easily allows us to refine our email and ad targeting. We contact our fans with more relevant messages, which has in turn increased our conversion rates across the board. " - Justin Adler
"We were surprised how easy and uncomplicated the settings could be made in the Google Ad Manager UI. In this way, we were able to achieve an enormous overall revenue uplift for our customers with little time expenditure. " - Christoff S
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Marketing Automation & Email Platform for Ecommerce businesses enabling brand building and sales growth
Integrated Advertising Management Platform - Google Ad Manager
Age
2012
Financials
SERIES D
SERIES A
Business Need
Total Processes
(we found evidences for)
98
75
Total Goals
(we found evidences for)
18
12
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Increase sales & revenue
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Enhance customer relationships
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Acquire customers
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Improve ROI
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Increase customer life time value
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Build brand awareness
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Enter new markets internationally or locally
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Improve brand engagement
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Scale best practices
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Improve efficiency
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Launch new products
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Grow market share
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Improve consistency
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Improve digital and social presence
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Increase average basket value
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Shorten ramp up time
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Improve stakeholder relations
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Improve internal communications
- See 15 more
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Increase sales & revenue
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Improve ROI
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Enter new markets internationally or locally
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Acquire customers
-
Launch new products
-
Enhance customer relationships
-
Grow market share
-
Scale best practices
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Build brand awareness
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Improve visibility
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Improve efficiency
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Improve stakeholder relations
- See 9 more
Top Channels
Channels Used
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display advertisement
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Doubleclick
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website
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video
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mobile
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social media
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phone calls
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user generated content
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blogs
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mobile app
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games
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Facebook
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promotions
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mobile ads
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mass media
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e-mail
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print media
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television
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newspaper
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chat
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offline
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point of sale
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review sites
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Amazon
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magazine
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Twitter
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LinkedIn
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Facebook page
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on premises
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omnichannel
- See 27 more
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display advertisement
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Doubleclick
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website
-
video
-
mobile
-
social media
-
phone calls
-
user generated content
-
blogs
-
mobile app
-
games
-
Facebook
-
promotions
-
mobile ads
-
mass media
-
e-mail
-
print media
-
television
-
newspaper
-
chat
-
offline
-
point of sale
-
review sites
-
Amazon
-
magazine
-
Twitter
-
LinkedIn
-
Facebook page
-
on premises
-
omnichannel
- See 27 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
