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LeadSquared Marketing Automation vs HubSpot: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of LeadSquared Marketing Automation vs. HubSpot is based on a specific set of business needs and context. The comparison uses 121587 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing LeadSquared Marketing Automation and HubSpot

LeadSquared Marketing Automation, HubSpot, Ortto, Ontraport Marketing Automation, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

LeadSquared Marketing Automation covers Customer Engagement, Capturing Leads with Website, Inbound Lead Routing, Lead Management, etc.

HubSpot focuses on Social Media Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, Inbound Marketing, etc.

"LeadSquared has a highly intuitive interface with a fast learning curve. We have been able to achieve synchronized lead acquisition from multiple channels (website, telephonic, offline). Marketing Automation has been deployed to keep leads engaged a...nd informed. What I like the best is the easy adaptation of real-life use cases on a digital platform. There are frequent user updates, empowering users with new tools and functions. " - Ankit Sourabh Lakra

"I love how simple, yet very efficient HubSpot CRM is. The ability to customize properties has been a huge benefit to both my sales team and our reporting. " - Leah Lawrence

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo LeadSquared Marketing Automation

Focus area

LeadSquared Marketing Automation is better than HubSpot for

Software Failure Risk

  • low

logo HubSpot

Focus area

HubSpot is better than LeadSquared Marketing Automation for

Software Failure Risk

  • medium

About

Marketing Automation and CRM Software for higher sales productivity

Marketing Automation Software for inbound marketing and sales

Age

2012

2006

Financials

SERIES C

IPO

Business Need

Total Processes
(we found evidences for)

80

161

Total Goals
(we found evidences for)

6

23

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence






campaign monitoring


generation of new leads



communication management

sending & publishing communications

tracking & monitoring communications





sales document management

proposal & quote management

contract management




referral management


training & onboarding



conversion management





lead qualification: behavioural

lead qualification: demographic


sales call management




products & pricelist management


social media management

social media analytics

monitoring social media

engaging on social media





segmentation and targeting


calendar management


customer case management


follower management


personalized marketing



business development


relationship management


lifetime value management





contact list management



competitive intelligence


distribution management



pipeline management


motivation management


social media marketing


revenue cycle management


rating and review management


customer feedback management



database marketing


performance management


sales review & feedback





creating knowledge base



knowledge management

creating knowledge base






promotion management



discount management


trade show marketing


create learning path


track learning progress


courses & assessment

create learning path

track learning progress


touchpoint management


channel management


influencer marketing




international marketing


subscription management



community building




relationship marketing


advocacy management




conference call management



reputation management






category management


opportunity management



community marketing



sales incentive management



influencer management



billing and invoice management


membership management


sales quota management


Top Goals

Goals Achieved

  • Improve ROI

  • Improve visibility

  • Acquire customers

  • Improve efficiency

  • Increase customer life time value

  • Increase sales & revenue

  • See 3 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Scale best practices

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve digital and social presence

  • Establish thought leadership

  • Launch new products

  • Improve brand engagement

  • Improve efficiency

  • Improve internal communications

  • Increase customer life time value

  • Improve visibility

  • Improve stakeholder relations

  • Shorten ramp up time

  • Improve consistency

  • Reduce bounce

  • Improve navigation

  • Increase average basket value

  • Manage risk

  • See 20 more

Top Channels

Channels Used

  • social media

  • e-mail

  • website

  • user generated content

  • blogs

  • phone calls

  • video

  • Facebook

  • promotions

  • chat

  • offline

  • LinkedIn

  • Twitter

  • Instagram

  • newsletter

  • mobile

  • point of sale

  • on premises

  • trade shows

  • text SMS

  • mobile app

  • review sites

  • mass media

  • display advertisement

  • games

  • Slack

  • Amazon

  • events

  • Pinterest

  • television

  • print media

  • causes and charity

  • Facebook page

  • magazine

  • out of home

  • channel partners

  • Snapchat

  • Netflix

  • brochure

  • coupons

  • radio

  • mobile ads

  • support groups

  • movies

  • billboards

  • omnichannel

  • Whatsapp

  • Skype

  • newspaper

  • eBay

  • G2crowd

  • Facebook at work

  • Glassdoor

  • Yelp

  • Doubleclick

  • See 52 more
  • social media

  • e-mail

  • website

  • user generated content

  • blogs

  • phone calls

  • video

  • Facebook

  • promotions

  • chat

  • offline

  • LinkedIn

  • Twitter

  • Instagram

  • newsletter

  • mobile

  • point of sale

  • on premises

  • trade shows

  • text SMS

  • mobile app

  • review sites

  • mass media

  • display advertisement

  • games

  • Slack

  • Amazon

  • events

  • Pinterest

  • television

  • print media

  • causes and charity

  • Facebook page

  • magazine

  • out of home

  • channel partners

  • Snapchat

  • Netflix

  • brochure

  • coupons

  • radio

  • mobile ads

  • support groups

  • movies

  • billboards

  • omnichannel

  • Whatsapp

  • Skype

  • newspaper

  • eBay

  • G2crowd

  • Facebook at work

  • Glassdoor

  • Yelp

  • Doubleclick

  • See 52 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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medium

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Business Setting