Comparison Summary
This comparison report of LeadSquared Marketing Automation vs. LeadSquared Sales CRM is based on a specific set of business needs and context. The comparison uses 9654 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing LeadSquared Marketing Automation and LeadSquared Sales CRM
LeadSquared Marketing Automation, Ortto, Ontraport Marketing Automation, etc., belong to a category of solutions that help Marketing Automation, whereas LeadSquared Sales CRM, Groove, Reply Sales Automation, etc., belong to a category of solutions that help Sales Engagement. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
LeadSquared Marketing Automation covers Customer Engagement, Capturing Leads with Website, Inbound Lead Routing, Lead Management, etc.
LeadSquared Sales CRM focuses on Engagement Management, Lead Management with E-Mail, Campaign Management with E-Mail, Capturing Leads with Website, etc.
"Before the turnaround time for acting upon new leads was 36 hours. Now it is less than 14 hours. This is a decrease of 61%. Our team is also able to do better followups. They have all the data they need right there, and they also get constant remind...ers about their next task or meeting. As a result, followup breaches have reduced by 17%. " - Deepak Dutt
"Since using LeadSquared, we are able to maintain a higher engagement with our leads with email campaigns and automation. Detailed marketing reports give us an idea of our best performing campaigns. And the best part – it has all the tools we need fo...r marketing, CRM and lead management. " - Amit Choudhury
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
LeadSquared Marketing Automation
Focus area
LeadSquared Marketing Automation is better than LeadSquared Sales CRM for
Software Failure Risk
LeadSquared Sales CRM
Focus area
LeadSquared Sales CRM is better than LeadSquared Marketing Automation for
Software Failure Risk
About
Marketing Automation and CRM Software for higher sales productivity
Sales CRM Software that transform sales across all channels
Age
2012
2012
Financials
SERIES C
SERIES C
Business Need
Total Processes
(we found evidences for)
80
94
Total Goals
(we found evidences for)
6
14
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve ROI
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Improve visibility
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Acquire customers
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Improve efficiency
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Increase customer life time value
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Increase sales & revenue
- See 3 more
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Increase sales & revenue
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Acquire customers
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Enhance customer relationships
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Improve ROI
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Improve efficiency
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Improve internal communications
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Enter new markets internationally or locally
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Reduce bounce
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Grow market share
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Improve digital and social presence
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Improve visibility
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Improve consistency
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Scale best practices
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Increase customer life time value
- See 11 more
Top Channels
Channels Used
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e-mail
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website
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phone calls
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text SMS
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social media
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offline
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chat
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Facebook
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on premises
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mobile
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mobile app
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Whatsapp
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promotions
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user generated content
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blogs
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omnichannel
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Twitter
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LinkedIn
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print media
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point of sale
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newsletter
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Facebook page
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magazine
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channel partners
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out of home
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billboards
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newspaper
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video
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Instagram
-
trade shows
- See 27 more
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e-mail
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website
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phone calls
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text SMS
-
social media
-
offline
-
chat
-
Facebook
-
on premises
-
mobile
-
mobile app
-
Whatsapp
-
promotions
-
user generated content
-
blogs
-
omnichannel
-
Twitter
-
LinkedIn
-
print media
-
point of sale
-
newsletter
-
Facebook page
-
magazine
-
channel partners
-
out of home
-
billboards
-
newspaper
-
video
-
Instagram
-
trade shows
- See 27 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High