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Listrak vs HubSpot: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Listrak vs. HubSpot is based on a specific set of business needs and context. The comparison uses 117900 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Listrak and HubSpot

Listrak, HubSpot, Acoustic Campaign, ReSci, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Listrak covers Engagement Management, Lead Analytics, Campaign Management with E-Mail, Helpdesk Management, etc.

HubSpot focuses on Social Media Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, Inbound Marketing, etc.

"When Listrak shared the details of the GXP program, we knew that it would accelerate our growth. Our three-year partnership continues to be an outstanding investment. " - John Coughlin

"A clear view of what tickets are a priority has had a direct impact on our team's results. Overall, we're operating at a higher level with HubSpot's tools. " - Doug Dotts

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Listrak

Focus area

Listrak is better than HubSpot for

Software Failure Risk

  • medium

logo HubSpot

Focus area

HubSpot is better than Listrak for

Software Failure Risk

  • medium

About

Marketing automation platform that delivers seamless, personalized cross-channel interactions

Marketing Automation Software for inbound marketing and sales

Age

1999

2006

Financials

PRIVATE

IPO

Business Need

Total Processes
(we found evidences for)

67

161

Total Goals
(we found evidences for)

14

23

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence



campaign monitoring


communication management

sending & publishing communications

tracking & monitoring communications



social media management

social media analytics

engaging on social media




contact list management

creating contact list


identify target customers

customise loyalty program



social media marketing


segmentation and targeting


promotion management


discount management


sales document management

contract management

proposal & quote management



lifetime value management



training & onboarding


customer feedback management

measuring customer satisfaction

measuring net promoter score



lead qualification: behavioural


personalized marketing



competitive intelligence


touchpoint management



conversion management


products & pricelist management



generation of new leads



sales review & feedback


channel management





knowledge management



relationship marketing




international marketing





referral management







call transcription




sales call management

call transcription


rating and review management


relationship management






business development


performance management


pipeline management




trade show marketing



create learning path


track learning progress


courses & assessment

create learning path

track learning progress



database marketing


influencer marketing





subscription management



community building


follower management





revenue cycle management


calendar management



advocacy management



distribution management


customer case management



conference call management



reputation management





category management



opportunity management


community marketing



sales incentive management



motivation management


influencer management


billing and invoice management


membership management


sales quota management


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Improve ROI

  • Acquire customers

  • Enhance customer relationships

  • Scale best practices

  • Increase customer life time value

  • Improve digital and social presence

  • Grow market share

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Improve consistency

  • Build brand awareness

  • Increase average basket value

  • See 11 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Scale best practices

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve digital and social presence

  • Establish thought leadership

  • Launch new products

  • Improve brand engagement

  • Improve efficiency

  • Improve internal communications

  • Increase customer life time value

  • Improve visibility

  • Improve stakeholder relations

  • Shorten ramp up time

  • Improve consistency

  • Reduce bounce

  • Improve navigation

  • Increase average basket value

  • Manage risk

  • See 20 more

Top Channels

Channels Used

  • social media

  • e-mail

  • website

  • user generated content

  • blogs

  • phone calls

  • video

  • Facebook

  • promotions

  • chat

  • offline

  • LinkedIn

  • Twitter

  • Instagram

  • newsletter

  • mobile

  • point of sale

  • on premises

  • trade shows

  • text SMS

  • mobile app

  • review sites

  • mass media

  • display advertisement

  • games

  • Slack

  • Amazon

  • events

  • Pinterest

  • television

  • print media

  • causes and charity

  • Facebook page

  • magazine

  • out of home

  • channel partners

  • Snapchat

  • Netflix

  • brochure

  • coupons

  • radio

  • mobile ads

  • support groups

  • movies

  • billboards

  • omnichannel

  • Whatsapp

  • Skype

  • newspaper

  • eBay

  • G2crowd

  • Facebook at work

  • Glassdoor

  • Yelp

  • Doubleclick

  • See 52 more
  • social media

  • e-mail

  • website

  • user generated content

  • blogs

  • phone calls

  • video

  • Facebook

  • promotions

  • chat

  • offline

  • LinkedIn

  • Twitter

  • Instagram

  • newsletter

  • mobile

  • point of sale

  • on premises

  • trade shows

  • text SMS

  • mobile app

  • review sites

  • mass media

  • display advertisement

  • games

  • Slack

  • Amazon

  • events

  • Pinterest

  • television

  • print media

  • causes and charity

  • Facebook page

  • magazine

  • out of home

  • channel partners

  • Snapchat

  • Netflix

  • brochure

  • coupons

  • radio

  • mobile ads

  • support groups

  • movies

  • billboards

  • omnichannel

  • Whatsapp

  • Skype

  • newspaper

  • eBay

  • G2crowd

  • Facebook at work

  • Glassdoor

  • Yelp

  • Doubleclick

  • See 52 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting