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Listrak vs LeadSquared Marketing Automation: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Listrak vs. LeadSquared Marketing Automation is based on a specific set of business needs and context. The comparison uses 7153 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Listrak and LeadSquared Marketing Automation

Listrak, LeadSquared Marketing Automation, Acoustic Campaign, ReSci, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Listrak covers Engagement Management, Lead Analytics, Campaign Management with E-Mail, Helpdesk Management, etc.

LeadSquared Marketing Automation focuses on Customer Engagement, Capturing Leads with Website, Inbound Lead Routing, Lead Management, etc.

"We have benefited immensely from our partnership with Listrak over the years, and GXP has been the latest solution in driving such quick and impressive results. " - Gail Buffington

"We have been using LeadSquared for over a year now, and it is the best tool for monitoring our teams, sending targeted campaigns, prospect tracking, and managing pre-sales. With the advanced filters available, I can segment my leads based on their i...nterests and engagements. I can then prioritize these leads and ask my sales team to only contact these leads. Our property sales are up by 54% now! " - Javadd Khan

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Listrak

Focus area

Listrak is better than LeadSquared Marketing Automation for

Software Failure Risk

  • medium

logo LeadSquared Marketing Automation

Focus area

LeadSquared Marketing Automation is better than Listrak for

Software Failure Risk

  • low

About

Marketing automation platform that delivers seamless, personalized cross-channel interactions

Marketing Automation and CRM Software for higher sales productivity

Age

1999

2012

Financials

PRIVATE

SERIES C

Business Need

Total Processes
(we found evidences for)

67

80

Total Goals
(we found evidences for)

14

6

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence



campaign analytics

campaign monitoring


communication management

sending & publishing communications

tracking & monitoring communications


helpdesk management


social media management

social media analytics

engaging on social media




contact list management


loyalty management

identify target customers



social media marketing


segmentation and targeting


promotion management


discount management


sales document management

contract management

proposal & quote management



lifetime value management



training & onboarding


customer feedback management

measuring customer satisfaction



lead qualification

lead qualification: behavioural


personalized marketing


workflow management


competitive intelligence


touchpoint management



conversion management


products & pricelist management


content management


generation of new leads








referral management







sales call management




calendar management


customer case management


follower management


business development


relationship management



account management


distribution management



pipeline management


motivation management


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Improve ROI

  • Acquire customers

  • Enhance customer relationships

  • Scale best practices

  • Increase customer life time value

  • Improve digital and social presence

  • Grow market share

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Improve consistency

  • Build brand awareness

  • Increase average basket value

  • See 11 more
  • Improve ROI

  • Improve visibility

  • Acquire customers

  • Improve efficiency

  • Increase customer life time value

  • Increase sales & revenue

  • See 3 more

Top Channels

Channels Used

  • e-mail

  • website

  • phone calls

  • social media

  • text SMS

  • offline

  • chat

  • Facebook

  • user generated content

  • blogs

  • print media

  • magazine

  • Twitter

  • LinkedIn

  • Whatsapp

  • on premises

  • out of home

  • billboards

  • Facebook page

  • promotions

  • mobile

  • omnichannel

  • point of sale

  • channel partners

  • newspaper

  • video

  • Instagram

  • See 24 more
  • e-mail

  • website

  • phone calls

  • social media

  • text SMS

  • offline

  • chat

  • Facebook

  • user generated content

  • blogs

  • print media

  • magazine

  • Twitter

  • LinkedIn

  • Whatsapp

  • on premises

  • out of home

  • billboards

  • Facebook page

  • promotions

  • mobile

  • omnichannel

  • point of sale

  • channel partners

  • newspaper

  • video

  • Instagram

  • See 24 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting