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Listrak vs WPCRM: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Listrak vs. WPCRM is based on a specific set of business needs and context. The comparison uses 1883 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Listrak and WPCRM

Listrak, WPCRM, Acoustic Campaign, ReSci, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Listrak covers Engagement Management, Lead Analytics, Campaign Management with E-Mail, Helpdesk Management, etc.

WPCRM focuses on Sales Document Management with Mobile, Competitive Intelligence with Mobile, Campaign Management with Mobile, Relationship Management, etc.

"When Listrak shared the details of the GXP program, we knew that it would accelerate our growth. Our three-year partnership continues to be an outstanding investment. " - John Coughlin

"WPCRM has allowed our sales team to focus more time on the customer and made our service team more productive. It’s really the perfect “Swiss Army knife” all in one software tool and we love it! " - Kurt Anderson

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Listrak

Focus area

Listrak is better than WPCRM for

Software Failure Risk

  • medium

logo WPCRM

Focus area

WPCRM is better than Listrak for

Software Failure Risk

  • medium

About

Marketing automation platform that delivers seamless, personalized cross-channel interactions

WPCRM | The Full Box CRM for Wholesale Distribution

Age

1999

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

67

23

Total Goals
(we found evidences for)

14

4

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence



campaign management

campaign analytics


communication management

sending & publishing communications

tracking & monitoring communications


helpdesk management


social media management

social media analytics

engaging on social media




contact list management


loyalty management

identify target customers



social media marketing


segmentation and targeting


promotion management


discount management


sales document management

contract management

proposal & quote management



lifetime value management



training & onboarding


customer feedback management

measuring customer satisfaction



lead qualification

lead qualification: behavioural


personalized marketing


workflow management


competitive intelligence


touchpoint management



conversion management


products & pricelist management


content management


generation of new leads


relationship management


rating and review management


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Improve ROI

  • Acquire customers

  • Enhance customer relationships

  • Scale best practices

  • Increase customer life time value

  • Improve digital and social presence

  • Grow market share

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Improve consistency

  • Build brand awareness

  • Increase average basket value

  • See 11 more
  • Increase sales & revenue

  • Enhance customer relationships

  • Acquire customers

  • Improve internal communications

  • See 1 more

Top Channels

Channels Used

  • mobile

  • e-mail

  • phone calls

  • mobile

  • e-mail

  • phone calls

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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No Data

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Security & Privacy Risk

medium

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No Data

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting