cuspera logo CUSPERA

Litmus vs Zoho Mail: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Litmus vs. Zoho Mail is based on a specific set of business needs and context. The comparison uses 7342 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Litmus and Zoho Mail

Litmus, Zoho Mail, Salesforce Email Studio, Kit (formerly ConvertKit), etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Litmus covers Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, Collaboration with E-Mail, etc.

Zoho Mail focuses on Communication Management with E-Mail, Collaboration with E-Mail, Advertisement with E-Mail, Sales Document Management with E-Mail, etc.

"We had some rendering issues before using Litmus. We knew an email looked good on the system we were viewing it on, but we weren't sure what it looked like on other devices or on other platforms unless we manually tested the emails across different ...devices and mail clients. This was particularly challenging when we began to focus on mobile optimization. " - Audra Evans

"Zoho Mail is very efficient. We can send big attachments by just adding them to Zoho Docs. We send a lot of important and sensitive data, and Zoho Mail is the only service we find comfort to rely upon. If I have to choose one thing we love, it would... be how secure Zoho Mail is. It is awesome that no one can access our mailbox, even Zoho Mail. " - D Kumareson

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Litmus

Focus area

Litmus is better than Zoho Mail for

Software Failure Risk

  • medium

logo Zoho Mail

Focus area

Zoho Mail is better than Litmus for

Software Failure Risk

  • medium

About

Litmus: Email Marketing, Email Design & Email Testing Tools

Zoho Mail | Secure email hosting for your business. a secure, encrypted, privacy-guaranteed, and ad-free email service.

Age

1996

Financials

SERIES A

PRIVATE

Business Need

Total Processes
(we found evidences for)

98

55

Total Goals
(we found evidences for)

19

10

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up




campaign management

campaign monitoring

campaign analytics


social media management

social media analytics

engaging on social media

scheduling post to social media

managing social media account


training & onboarding


segmentation and targeting


content management

content publishing

searching for content




competitive intelligence


products & pricelist management



sales document management

proposal & quote management


sales review & feedback



customer feedback management


generation of new leads


rating and review management



account management


lifetime value management





lead qualification

lead qualification: technographic




loyalty management

identify target customers



customer case management


knowledge management


personalized marketing


contact list management


trade show marketing







relationship management



sales call management

meeting management



calendar management


helpdesk management


billing and invoice management


conference call management


promotion management


Top Goals

Goals Achieved

  • Improve ROI

  • Scale best practices

  • Grow market share

  • Acquire customers

  • Improve efficiency

  • Enhance customer relationships

  • Launch new products

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Increase sales & revenue

  • Improve stakeholder relations

  • Improve digital and social presence

  • Improve brand engagement

  • Build brand awareness

  • Establish thought leadership

  • Improve internal communications

  • Improve consistency

  • Improve visibility

  • Increase average basket value

  • See 16 more
  • Improve internal communications

  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Improve brand engagement

  • Increase sales & revenue

  • Improve efficiency

  • Improve digital and social presence

  • Grow market share

  • Scale best practices

  • See 7 more

Top Channels

Channels Used

  • e-mail

  • mobile

  • mobile app

  • chat

  • social media

  • offline

  • website

  • phone calls

  • trade shows

  • point of sale

  • events

  • display advertisement

  • Facebook

  • promotions

  • video

  • user generated content

  • blogs

  • See 14 more
  • e-mail

  • mobile

  • mobile app

  • chat

  • social media

  • offline

  • website

  • phone calls

  • trade shows

  • point of sale

  • events

  • display advertisement

  • Facebook

  • promotions

  • video

  • user generated content

  • blogs

  • See 14 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting