Guiding you to choose between Mailchimp vs. Brevo: 2024

Comparison Summary

Mailchimp: Mailchimp leverages real-time behavior data and AI to boost customer conversions. The platform is user-friendly and free to start.

Brevo: Brevo, formerly Sendinblue, is an all-in-one platform for managing customer relationships through email, SMS, chat, and more. Businesses can start using Brevo for free.

Mailchimp and Brevo: Customer Satisfaction Data

Most deployed common Use Cases for Mailchimp and Brevo

How does Mailchimp and Brevo facilitate Communication Management?

Mailchimp allows users to create and send emails to a large number of recipients. Brevo offers similar capabilities but also enables users to automate personalized welcome emails. Mailchimp limits users to 1,000 emails per day, while Brevo charges based on the number of emails sent, not the size of the database. Both tools have limitations in their email delivery speed, with Mailchimp facing delays in drip funnels and Brevo experiencing slow delivery times.

"...I know a lot of people do send their emails out of mail chimp though and enjoy the reporting feature...." Peer review by Anna C, Marketing Coordinator, Education

"...Moreover, its feature of sending text messages helps in increasing reach to maximum users...." Peer review by Deepika A, Digital Marketer

How does Mailchimp and Brevo address your Campaign Management Challenges?

Mailchimp and Brevo are both used to manage email marketing campaigns. Mailchimp provides a variety of templates and makes it easy to design and manage campaigns, while Brevo offers automation features and affordable pricing. Both platforms offer intuitive interfaces, but Mailchimp can be challenging for more complex campaigns. Brevo has limited customization options for contact segmentation and lacks an undo button.

"...I love the variety of templates it offers me for my email marketing campaign and create my own business card...." Peer review by Michelle S, Social Media Director

"...I really liked that SendinBlue allows its users to run the programmed email marketing campaigns, the visual generator makes it very easy to understand and make changes for anyone, I also like the fact that they have unlimited subscribers in each plan and a limit of monthly shipments...." Peer review by Ronald G, Marketing Staff, Oil & Energy

What makes Mailchimp and Brevo ideal for Advertisement?

Mailchimp and Brevo both offer email marketing and advertising features. Mailchimp provides more control over advertising campaigns, allowing users to personalize emails with photos, videos, and advertising. Brevo focuses on ease of use and versatility, enabling users to create marketing campaigns across multiple channels, including email, SMS, and social media. However, Brevo has been criticized for its limitations in advertising features and customer service.

"...It helps with anything from Facebook ads, to email, to landing pages for your websites...." Peer review by Jared S., Intern/Student, Marketing and Advertising

"...I really like how simple it is to work with SendinBlue, it has an incredible interface that is extremely easy to understand, its method of sending advertising by email is very good, the emails always reach their destination and the receiver is able to see the email, I can also Design and create amazing emails in a very easy way...." Peer review by Paul H, Marketing Staff, Publishing

What benefits does Mailchimp and Brevo offer for Engagement Management?

How can Mailchimp and Brevo enhance your Contact List Management process?

Both Mailchimp and Brevo excel at managing contact lists. Mailchimp makes it easy to create, manage, and send emails to large lists of customers, while Brevo shines in its ability to import and categorize contacts, offering flexibility for different marketing campaigns. Mailchimp's segmentation features could be enhanced, and Brevo's contact folder management may present challenges.

"...I love that I can send a mass email using a contacts list that looks great and interactive...." Peer review by Rachel W., Bookkeeper, Religious Institutions

"...We have managed and run automated email campaigns with different programs before we even get to know and find sendinblue, which makes it easy to integrate platforms such as wordpress and similar sites to users who are mostly controlled by those who upload blogs, a constant mail communication to a large list of contacts daily...." Peer review by Marco M, Engineer