Mailjet vs. Zoho Campaigns: Email Marketing Solution Comparison 2025

Overview: Mailjet and Zoho Campaigns as Email Marketing Category solutions.

Mailjet focuses on communication and campaign management for large enterprises and tech industries, featuring rich analytics and security. Zoho Campaigns excels in engaging and automating campaigns, appealing to diverse sectors such as healthcare and events, with AI-powered tools. Both offer strong email support, but differ in industry focus and user engagement features.

Mailjet: Mailjet streamlines emailing and boosts sales for marketing and developer teams. All email and SMS needs are served with one powerful service.

Zoho Campaigns: Zoho Campaigns is an effective email marketing platform that ensures targeted campaigns reach the right audience at the right time. Signing up today allows users to see its benefits firsthand.

Mailjet and Zoho Campaigns: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Mailjet aids users in managing communication tasks and publishing communications. It also excels in managing contact lists and handling complete campaign management needs. read more →

Zoho Campaigns provides robust support for campaign management and enhances engagement. It also facilitates social media management and workflow processes. read more →

Business Goals

Mailjet assists large businesses in scaling best practices and acquiring customers. It aims to enhance ROI and nurture strong customer relationships. read more →

Zoho Campaigns focuses on customer acquisition and revenue growth. It aims to enhance relationships and supports new product launches. read more →

Core Features

Mailjet prides itself on providing custom reports and integration capabilities. It emphasizes strong security and ease of migration between systems. read more →

Zoho Campaigns highlights its AI-powered tools alongside comprehensive analytics. It offers robust data import/export and custom reporting features. read more →

Vendor Support

Mailjet provides comprehensive 24/7 support via email and phone. Its support preference shows attention to enterprise-level needs. read more →

Zoho Campaigns offers round-the-clock support, with an emphasis on phone and email support. It reflects a keen focus on diverse business requirements. read more →

Segments and Industries

Mailjet is predominantly used by large enterprises, especially in IT services and media production. read more →

Zoho Campaigns caters to large enterprises, with a notable presence in healthcare and event services. read more →

Operational Alignment

Mailjet aligns well with enterprise communication workflows and caters specifically to industries like IT and media. read more →

Zoho Campaigns is integrated into workflows requiring fast engagement and automation, adaptable to various sectors including healthcare. read more →

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High

Compliance Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

IT and Other Capabilities

Low
Medium
High

Ease of migration

Read peer / expert warnings.

Data

Data Import

Read peer / expert warnings.

Data Export

Read peer / expert warnings.

Support

Email Support

Read peer / expert warnings.

Chat Support

Read peer / expert warnings.

Phone Support

Read peer / expert warnings.

24/7 Support

Read peer / expert warnings.

Others

Analytics

Read peer / expert warnings.

Custom Reports

Read peer / expert warnings.

AI Powered

Read peer / expert warnings.

Most deployed common Use Cases for Mailjet and Zoho Campaigns

How does Mailjet and Zoho Campaigns facilitate Communication Management?

Mailjet and Zoho Campaigns both allow for sending bulk emails and tracking email performance. Mailjet excels at sending emails through APIs and offers comprehensive statistics. Zoho Campaigns focuses on email marketing with features such as social media integration and detailed reports. Mailjet has a limitation of a daily email send quota, while Zoho Campaigns restricts sending to generic email addresses.

"...2 days is two days too long if you send out 12,000 emails and..." Peer review by Jaime E., President, Information Technology and Services

"...I have been able to send 2000 email at the click of just one Botton...." Peer review by User

How can Mailjet and Zoho Campaigns optimize your Campaign Management Workflow?

Mailjet and Zoho Campaigns both allow users to manage and track email marketing campaigns. Mailjet excels at campaign simplicity and ease of use, while Zoho Campaigns offers a wider range of features for social media marketing and integration with other Zoho products. However, both tools have limitations, such as a lack of comprehensive campaign tracking in Mailjet and advanced multi-channel campaign management in Zoho Campaigns.

"...Mailjet is a simple way to send emails, manage campaigns and have good control over marketing campaigns...." Peer review by Samuel Neto

"...Honestly, the only reason I/we suffer through this email marketing program is because of how much we appreciate the CRM tool...." Peer review by Jason E, Marketing Manager, Computer Software

How efficiently Does Mailjet and Zoho Campaigns manage your Engagement Management?

Mailjet and Zoho Campaigns both focus on creating engaging email campaigns. Mailjet excels at creating visually appealing emails, while Zoho Campaigns offers more comprehensive automation features, such as social media campaigns and drip marketing. Mailjet emphasizes real-time engagement tracking, while Zoho Campaigns provides a more integrated platform with CRM capabilities. Both tools have limitations, with Mailjet being less effective for complex follow-up scenarios and Zoho Campaigns lacking a user-friendly interface.

"...It is easy to use and have all the tools an email marketer would want, to engage their potential prospect. . ...." Peer review by George M., Business Administrator Marketing Interim, Marketing and Advertising