Comparison Summary
This comparison report of Mapp Engage vs. Zoho Marketing Automation is based on a specific set of business needs and context. The comparison uses 609 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Mapp Engage and Zoho Marketing Automation
Mapp Engage, and Zoho Marketing Automation belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Mapp Engage covers Engagement Management with E-Mail, Campaign Management with E-Mail, Lead Analytics, Forecasting, etc.
Zoho Marketing Automation focuses on Engagement Management with Omnichannel, Drip Marketing with Social Media, Personalized Marketing, Lead Nurturing, etc.
"The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to ha...ve excellent email deliverability " - Francois Bertier
"Zoho Marketing Automation has everything integrated in one particular place, so it allows us to take more action as well as save time. " - Christopher Krefft
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Mapp Engage
Focus area
Mapp Engage is better than Zoho Marketing Automation for
Software Failure Risk
About
Cross-Channel Marketing for automated multi-step marketing campaigns
Marketing automation software for faster business growth
Age
1998
1996
Financials
PRIVATE
PRIVATE
Business Need
Total Processes
(we found evidences for)
32
22
Total Goals
(we found evidences for)
7
4
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Increase customer life time value
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Scale best practices
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Enter new markets internationally or locally
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Improve brand engagement
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Increase sales & revenue
- See 4 more
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Improve ROI
-
Enhance customer relationships
-
Enter new markets internationally or locally
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Acquire customers
- See 1 more
Top Channels
Channels Used
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omnichannel
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website
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social media
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promotions
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text SMS
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e-mail
- See 3 more
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omnichannel
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website
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social media
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promotions
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text SMS
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e-mail
- See 3 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
