cuspera logo CUSPERA
Search Your Reports For Vendors
Your Reports For Vendors

Mapp Intelligence vs FirstHive: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for Mapp Intelligence low Failure Risk for FirstHive low
Know More

Comparison Summary

This comparison report of Mapp Intelligence vs. FirstHive is based on a specific set of business needs and context. The comparison uses 1125 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Mapp Intelligence and FirstHive

Mapp Intelligence, FirstHive, Amperity Customer Data Management, NGDATA, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Mapp Intelligence covers Engagement Management, Lead Analytics, Forecasting, Lifetime Value Management, etc.

FirstHive focuses on Engagement Management with Social Media, Social Media Management with Text SMS, Social Media Marketing with E-Mail, Communication Management with Text SMS, etc.

"Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the ...latest thinking and best practice means we can serve our customers better. " - Steven Doak

"We deployed the FirstHive Platform to help us redefine our customer engagement. The FirstHive team’s approach and support in on-boarding us on to their platform was spectacular. " - P. K. Hariharan

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Mapp Intelligence

Focus area

Mapp Intelligence is better than FirstHive for

Software Failure Risk

  • low

logo FirstHive

Focus area

FirstHive is better than Mapp Intelligence for

Software Failure Risk

  • low

About

Customer intelligence and marketing analytics platform to turn data into insights, and insights into action

Customer Data Platform to build persistent customer identities

Age

1998

Financials

PRIVATE

NA

Business Need

Total Processes
(we found evidences for)

35

44

Total Goals
(we found evidences for)

11

7

Top Processes

Evidences indicate better relative satisfaction

engagement management

Read Reviews (56)

Read Reviews (98)

engaging and following up

Read Reviews (37)

Read Reviews (48)

lead analytics

Read Reviews (39)

Read Reviews (0)

forecasting

Read Reviews (20)

Read Reviews (1)

channel marketing

Read Reviews (12)

Read Reviews (7)

lifetime value management

Read Reviews (12)

Read Reviews (1)

contact list management

Read Reviews (8)

Read Reviews (7)

contacts history

Read Reviews (5)

Read Reviews (2)

lead qualification

Read Reviews (7)

Read Reviews (6)

lead qualification: behavioural

Read Reviews (4)

Read Reviews (1)

campaign management

Read Reviews (6)

Read Reviews (7)

generation of new leads

Read Reviews (6)

Read Reviews (4)

segmentation and targeting

Read Reviews (3)

Read Reviews (5)

sales document management

Read Reviews (3)

Read Reviews (1)

proposal & quote management

Read Reviews (3)

Read Reviews (1)

customer case management

Read Reviews (2)

Read Reviews (1)

business development

Read Reviews (2)

Read Reviews (2)

loyalty management

Read Reviews (0)

Read Reviews (2)

communication management

Read Reviews (0)

Read Reviews (11)

sending & publishing communications

Read Reviews (0)

Read Reviews (2)

social media analytics

Read Reviews (0)

Read Reviews (15)

engaging on social media

Read Reviews (0)

Read Reviews (2)

scheduling post to social media

Read Reviews (0)

Read Reviews (2)

social media management

Read Reviews (0)

Read Reviews (23)

social media analytics

Read Reviews (0)

Read Reviews (15)

engaging on social media

Read Reviews (0)

Read Reviews (2)

scheduling post to social media

Read Reviews (0)

Read Reviews (2)

social media marketing

Read Reviews (0)

Read Reviews (12)

account management

Read Reviews (0)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Scale best practices

  • Grow market share

  • Increase customer life time value

  • Launch new products

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Increase sales & revenue

  • Increase average basket value

  • Improve consistency

  • See 8 more

  • Improve ROI

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve brand engagement

  • Improve visibility

  • Increase customer life time value

  • See 4 more

Top Channels

Channels Used

  • social media

  • text SMS

  • e-mail

  • mobile

  • Twitter

  • LinkedIn

  • Facebook

  • Instagram

  • website

  • mobile app

  • offline

  • point of sale

  • channel partners

  • phone calls

  • newsletter

  • user generated content

  • blogs

  • mass media

  • television

  • brochure

  • out of home

  • See 18 more

  • social media

  • text SMS

  • e-mail

  • mobile

  • Twitter

  • LinkedIn

  • Facebook

  • Instagram

  • website

  • mobile app

  • offline

  • point of sale

  • channel partners

  • phone calls

  • newsletter

  • user generated content

  • blogs

  • mass media

  • television

  • brochure

  • out of home

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting