Comparison Summary
This comparison report of Mapp Intelligence vs. Mapp Engage is based on a specific set of business needs and context. The comparison uses 1123 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Mapp Intelligence and Mapp Engage
Mapp Intelligence, Amperity Customer Data Management, NGDATA, etc., belong to a category of solutions that help Customer Data Platform, whereas Mapp Engage belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Mapp Intelligence covers Engagement Management, Lead Analytics, Forecasting, Lifetime Value Management, etc.
Mapp Engage focuses on Engagement Management with E-Mail, Campaign Management with E-Mail, Lead Analytics, Forecasting, etc.
"Mapp has been a key strategic partner in helping Mindshare form their email marketing strategy. Working side by side to understand their technology meant that we could offer our clients data collection and brand engagement to prospective customers, ...as well as use Mapp Engage to run follow-up nurture campaigns with the opted-in customer base. These programs can then be automated and hyper personalized based on customer preferences and interactions with the brand. This has led to some incredibly successful campaigns and invaluable insights for clients such as Unilever, Kimberly Clark, Royal Caribbean and Volvo. " - Daniel Sichel
"The decision to go with Data Streams was a no brainer. Modern online business is highly data-driven and needs to be managed in real time. Our vision is to be able to offer our customers a personalized user experience based on analytics and machine l...earning and to reach an ideal level of automated marketing outreach by using data from real-time streams. " - Martin Nguyen
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Customer intelligence and marketing analytics platform to turn data into insights, and insights into action
Cross-Channel Marketing for automated multi-step marketing campaigns
Age
1998
1998
Financials
PRIVATE
PRIVATE
Business Need
Total Processes
(we found evidences for)
35
32
Total Goals
(we found evidences for)
11
7
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Scale best practices
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Grow market share
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Increase customer life time value
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Launch new products
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Enter new markets internationally or locally
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Improve brand engagement
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Increase sales & revenue
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Increase average basket value
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Improve consistency
- See 8 more
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Enhance customer relationships
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Acquire customers
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Increase customer life time value
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Scale best practices
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Enter new markets internationally or locally
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Improve brand engagement
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Increase sales & revenue
- See 4 more
Top Channels
Channels Used
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e-mail
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social media
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mobile
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website
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Facebook
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text SMS
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omnichannel
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phone calls
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offline
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point of sale
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mobile app
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mass media
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television
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chat
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Whatsapp
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LinkedIn
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user generated content
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blogs
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Instagram
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video
- See 17 more
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e-mail
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social media
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mobile
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website
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Facebook
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text SMS
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omnichannel
-
phone calls
-
offline
-
point of sale
-
mobile app
-
mass media
-
television
-
chat
-
Whatsapp
-
LinkedIn
-
user generated content
-
blogs
-
Instagram
-
video
- See 17 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
