Comparison Summary

Marketing Cloud Intelligence (formerly Datorama): Marketing-cloud-intelligence-formerly-datorama unifies marketing data for automated reporting. Customer value and spend are optimized through this software by Salesforce.

AYTM: Aytm's agile survey tool enables the creation of simple or complex surveys effortlessly. Precision and ease are achieved through an intuitive builder and expanding research automation tools.

logo Marketing Cloud Intelligence (formerly Datorama)

Focus area

Marketing Cloud Intelligence (formerly Datorama) is better than AYTM for

Software Failure Risk

  • medium

logo AYTM

Focus area

AYTM is better than Marketing Cloud Intelligence (formerly Datorama) for

Software Failure Risk

  • low

Marketing Cloud Intelligence (formerly Datorama) and AYTM: Customer Satisfaction Data

Most deployed common Use Cases for Marketing Cloud Intelligence (formerly Datorama) and AYTM

What benefits does Marketing Cloud Intelligence (formerly Datorama) and AYTM offer for Advertisement?

Marketing Cloud Intelligence Formerly Datorama consolidates data from various marketing and advertising platforms into one system. It allows users to build dashboards and automate reports. Aytm provides tools to test advertisements by measuring reactions to images and videos. It allows users to compare different advertisements and identify which performs best.
"...We are connecting from Google AdWords, Analytics, Google Sheets and Bing Ads mostly...." Peer review by Laura H., Marketing and Advertising
"...Perfect your advertising and test creative elements with confidence...." Consumer insights solutions & services

Marketing Cloud Intelligence (formerly Datorama) in Action: Unique Use Cases

What makes Marketing Cloud Intelligence (formerly Datorama) ideal for Lead Analytics?

How can Marketing Cloud Intelligence (formerly Datorama) enhance your Campaign Management process?

Why is Marketing Cloud Intelligence (formerly Datorama) the best choice for Engagement Management?

AYTM in Action: Unique Use Cases

Why is AYTM the best choice for Market Research?

Why is AYTM the best choice for Customer Feedback Management?

Why is AYTM the best choice for Collaboration?

About

AI-powered marketing intelligence for smarter marketing decisions

Online Market Research | AYTM Market Research

Age

1999

Financials

IPO

PRIVATE

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting