Marketing Cloud Intelligence (formerly Datorama) Overview
Marketing-cloud-intelligence-formerly-datorama unifies marketing data for automated reporting. Customer value and spend are optimized through this software by Salesforce.
Use Cases
Customers recommend Lead Analytics, Advertisement, Campaign Management, as the business use cases that they have been most satisfied with while using Marketing Cloud Intelligence (formerly Datorama).
Business Priorities
Improve ROI and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using Marketing Cloud Intelligence (formerly Datorama).
Marketing Cloud Intelligence (formerly Datorama) Use-Cases and Business Priorities: Customer Satisfaction Data
Marketing Cloud Intelligence (formerly Datorama) works with different mediums / channels such as Social Media.
Marketing Cloud Intelligence (formerly Datorama)'s features include Dashboard, Personalization, Widgets, etc. and Marketing Cloud Intelligence (formerly Datorama) support capabilities include AI Powered, 24/7 Support, Chat Support, etc. also Marketing Cloud Intelligence (formerly Datorama) analytics capabilities include Analytics, and Custom Reports.
Reviews
"...The most important issue for our team to solve was consolidating reporting across all marketing and advertising platforms into one system...." Peer review by Trevor P, Senior Marketing Technologist, Marketing and Advertising
Marketing Cloud Intelligence (formerly Datorama), Funnel, beckon, Improvado, Everflow, etc., all belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Marketing Cloud Intelligence (formerly Datorama)
Top Industries
- Marketing and Advertising
- Internet
- Information Technology and Services
Popular in
- Mid Market
- Small Business
- Enterprise
Marketing Cloud Intelligence (formerly Datorama) is popular in Marketing And Advertising, Internet, and Information Technology And Services and is widely used by Mid Market, Small Business, and Enterprise.
Comprehensive Insights on Marketing Cloud Intelligence (formerly Datorama) Use Cases
What solutions does Marketing Cloud Intelligence (formerly Datorama) provide for Lead Analytics?
How does Marketing Cloud Intelligence (formerly Datorama) address your Advertisement Challenges?
How can Marketing Cloud Intelligence (formerly Datorama) enhance your Campaign Management process?
What solutions does Marketing Cloud Intelligence (formerly Datorama) provide for Engagement Management?
42+ more Business Use Cases
11 buyers and buying teams have used Cuspera to assess how well Marketing Cloud Intelligence (formerly Datorama) solved their Marketing Data Intelligence needs. Cuspera uses 1842 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.
Case Studies
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CASE STUDY LoopioRead More |
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CASE STUDY Turtle BayRead More |
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CASE STUDY Canada DrivesRead More |
Frequently Asked Questions(FAQ)
for Marketing Cloud Intelligence (formerly Datorama)
What is Marketing Cloud Intelligence (formerly Datorama)?
Marketing Cloud Intelligence (formerly Datorama) by Salesforce is an AI-powered marketing intelligence platform that unifies marketing data across multiple channels to create a centralized place for all marketing data. It helps marketers optimize their business impact, marketing performance, and consumer loyalty.
It automatically unifies marketing data across marketing and advertising ecosystems, allowing users to capture, model, and visualize data in one place. Datorama's KPIs and data visualization layer enables users to organize/classify data with comprehensive dashboards and built-in data model intelligence.
Key features include Centralized, Creating expert dashboards, Gaining cross-channel visibility, Optimizing performance, Holistic marketing intelligence, AI-driven technology, and more.
What is Marketing Cloud Intelligence (formerly Datorama) used for?
What are the top features of Marketing Cloud Intelligence (formerly Datorama)?
Who uses Marketing Cloud Intelligence (formerly Datorama)?
What are Marketing Cloud Intelligence (formerly Datorama) alternatives?
Where is Marketing Cloud Intelligence (formerly Datorama) located?
Peers used Marketing Cloud Intelligence (formerly Datorama) for lead analytics and advertisement
Marketing Cloud Intelligence (formerly Datorama) Competitors
Marketing Cloud Intelligence (formerly Datorama) Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (52) |
| Analytics | Read Reviews (334) |
| Custom Reports | Read Reviews (445) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (52) |
| Analytics | Read Reviews (334) |
| Custom Reports | Read Reviews (445) |
Marketing Cloud Intelligence (formerly Datorama) Integrations
Marketing Cloud Intelligence (formerly Datorama) integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Marketing Cloud Intelligence (formerly Datorama)
Software Failure Risk Guidance
?for Marketing Cloud Intelligence (formerly Datorama)
Overall Risk Meter
Top Failure Risks for Marketing Cloud Intelligence (formerly Datorama)
Salesforce, Inc. News
Salesforce (CRM) Enhances Heroku: AI and Cloud Innovations Drive Business Growth - Yahoo Finance
Salesforce improved Heroku with AI and cloud innovations to boost business growth.
Asymbl , Inc . Announces Asymbl Agents Suite on Salesforce AppExchange
Asymbl, Inc. launches Asymbl Agents Suite on Salesforce AppExchange, enhancing its product offerings.
Salesforce shares scale record high on promising AI tools - Yahoo Finance
Salesforce shares hit a record high due to promising AI tools.
Salesforce, Inc. Feeds
Salesforce.com (CRM) Q3 Earnings Lag Estimates - MSN
Salesforce.com reported lower-than-expected earnings for the third quarter.
Salesforce (CRM) Q3 2025 Earnings Call Transcript - The Motley Fool
Salesforce's Q3 2025 earnings call transcript discusses financial results and performance.
Salesforce Reports Strong Q3 Fiscal 2025 Results - TipRanks
Salesforce reported strong financial results for the third quarter of fiscal year 2025.
Salesforce, Inc. Profile
HQ Location
415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States
Employees
10001+
Social
Financials
IPO
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What solutions does Marketing Cloud Intelligence (formerly Datorama) provide for Social Media Analytics?