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Maximizer CRM vs ActiveCampaign: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Maximizer CRM vs. ActiveCampaign is based on a specific set of business needs and context. The comparison uses 21264 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Maximizer CRM and ActiveCampaign

Maximizer CRM, workbooks.com, Microsoft Dynamics 365 for Sales, etc., belong to a category of solutions that help CRM, whereas ActiveCampaign, Salesforce Account Engagement (Formerly Pardot), Adobe Marketo Engage, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Maximizer CRM covers Contact List Management with E-Mail, Engagement Management, Communication Management with E-Mail, Campaign Management with E-Mail, etc.

ActiveCampaign focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Contact List Management with E-Mail, etc.

"There’s no longer information hiding in a file in a cabinet or an Excel spreadsheet. Our sales teams and circulation department people have what they need on hand, making them more self-reliant " - RUDY KRAL

"As a photographer and a mother, it's so important for me to have that extra time that I save using ActiveCampaign because I can focus more on my art and I can focus more on building relationships with the clients versus the tedious mundane things th...at so much time didn't need to be spent on. " - Heather Read

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Maximizer CRM

Focus area

Maximizer CRM is better than ActiveCampaign for

Software Failure Risk

  • medium

logo ActiveCampaign

Focus area

ActiveCampaign is better than Maximizer CRM for

Software Failure Risk

  • medium

About

Maximizer CRM | SALES CRM SOFTWARE - PIPELINE MANAGEMENT

CXA Platform to engage with their customers

Age

1987

2003

Financials

PRIVATE

SERIES C

Business Need

Total Processes
(we found evidences for)

83

133

Total Goals
(we found evidences for)

13

18

Top Processes

Evidences indicate better relative satisfaction


contact list management

creating contact list


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


campaign monitoring


sales document management

proposal & quote management

contract management



relationship management



customer case management



trade show marketing



training & onboarding


generation of new leads


social media management

social media analytics

engaging on social media

scheduling post to social media


follower management


opportunity management





calendar management



sales call management

meeting management


knowledge management


conversion management


loyalty management

customise loyalty program

identify target customers



customer feedback management

measuring customer satisfaction


pipeline management



competitive intelligence


products & pricelist management


lifetime value management


rating and review management



lead qualification

lead qualification: technographic

lead qualification: demographic


database marketing


business development


account management




content management

content publishing




performance management



segmentation and targeting






promotion management



discount management


courses & assessment

create learning path







personalized marketing




social media marketing


referral management



relationship marketing


outbound marketing


community building


subscription management





membership management


conference call management



channel management


sales commission management


international marketing




touchpoint management





Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Scale best practices

  • Improve internal communications

  • Grow market share

  • Improve ROI

  • Improve stakeholder relations

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve consistency

  • Improve visibility

  • Launch new products

  • See 10 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve ROI

  • Launch new products

  • Scale best practices

  • Build brand awareness

  • Improve internal communications

  • Grow market share

  • Increase customer life time value

  • Improve brand engagement

  • Improve digital and social presence

  • Improve efficiency

  • Manage risk

  • Shorten ramp up time

  • Improve stakeholder relations

  • Establish thought leadership

  • See 15 more

Top Channels

Channels Used

  • e-mail

  • website

  • social media

  • newsletter

  • phone calls

  • text SMS

  • chat

  • offline

  • promotions

  • user generated content

  • blogs

  • Facebook

  • mobile

  • on premises

  • mass media

  • point of sale

  • mobile app

  • coupons

  • video

  • trade shows

  • omnichannel

  • games

  • support groups

  • Facebook at work

  • LinkedIn

  • events

  • Instagram

  • display advertisement

  • Pinterest

  • causes and charity

  • channel partners

  • review sites

  • out of home

  • brochure

  • G2crowd

  • Slack

  • See 33 more
  • e-mail

  • website

  • social media

  • newsletter

  • phone calls

  • text SMS

  • chat

  • offline

  • promotions

  • user generated content

  • blogs

  • Facebook

  • mobile

  • on premises

  • mass media

  • point of sale

  • mobile app

  • coupons

  • video

  • trade shows

  • omnichannel

  • games

  • support groups

  • Facebook at work

  • LinkedIn

  • events

  • Instagram

  • display advertisement

  • Pinterest

  • causes and charity

  • channel partners

  • review sites

  • out of home

  • brochure

  • G2crowd

  • Slack

  • See 33 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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low

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Business Setting