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Meltwater Social Media Analytics vs Xtract.io: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Meltwater Social Media Analytics vs. Xtract.io is based on a specific set of business needs and context. The comparison uses 3208 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Meltwater Social Media Analytics and Xtract.io

Meltwater Social Media Analytics, Dash Hudson, Sprinklr Social, etc., belong to a category of solutions that help Social Media Marketing, whereas Xtract.io belong to a category of solutions that help Sales Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Meltwater Social Media Analytics covers Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, Campaign Management with Social Media, etc.

Xtract.io focuses on Competitive Intelligence with Offline, Social Media Management with Social Media, Lead Analytics, Workflow Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Meltwater Social Media Analytics

Focus area

Software Failure Risk

  • medium

logo Xtract.io

Focus area

Xtract.io is better than Meltwater Social Media Analytics for

Software Failure Risk

  • low

About

Meltwater Social Media Analytics | Empowering marketers with social insights for action

Web Data Extraction and Aggregation Services

Financials

PRIVATE

Business Need

Total Processes
(we found evidences for)

56

68

Total Goals
(we found evidences for)

10

13

Top Processes

Evidences indicate better relative satisfaction


social media management

social media analytics

monitoring social media

engaging on social media

scheduling post to social media

managing social media account


engagement management

engaging and following up


communication management

tracking & monitoring communications

sending & publishing communications


campaign management

campaign monitoring

campaign analytics


content management

content publishing



social media marketing


competitive intelligence




influencer management





touchpoint management


reputation management



customer feedback management

measuring customer satisfaction




workflow management




international marketing


sales document management

contract management


rating and review management


generation of new leads


sales review & feedback


products & pricelist management



promotion management


discount management


identify target customers


loyalty management

identify target customers


training & onboarding


helpdesk management



business development


merger and acquisition


performance management


Top Goals

Goals Achieved

  • Build brand awareness

  • Acquire customers

  • Improve digital and social presence

  • Improve brand engagement

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Launch new products

  • Scale best practices

  • Increase sales & revenue

  • Improve ROI

  • See 7 more
  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Launch new products

  • Improve digital and social presence

  • Build brand awareness

  • Improve efficiency

  • Improve brand engagement

  • Scale best practices

  • Increase customer life time value

  • See 10 more

Top Channels

Channels Used

  • social media

  • offline

  • on premises

  • promotions

  • coupons

  • e-mail

  • review sites

  • Amazon

  • print media

  • website

  • newspaper

  • phone calls

  • mobile

  • mobile app

  • point of sale

  • games

  • Instagram

  • magazine

  • Twitter

  • user generated content

  • blogs

  • eBay

  • See 19 more
  • social media

  • offline

  • on premises

  • promotions

  • coupons

  • e-mail

  • review sites

  • Amazon

  • print media

  • website

  • newspaper

  • phone calls

  • mobile

  • mobile app

  • point of sale

  • games

  • Instagram

  • magazine

  • Twitter

  • user generated content

  • blogs

  • eBay

  • See 19 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

medium

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low

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Migration Risk

medium

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low

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Business Setting