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Nexxen vs The Trade Desk: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Nexxen vs. The Trade Desk is based on a specific set of business needs and context. The comparison uses 1013 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Nexxen and The Trade Desk

Nexxen, The Trade Desk, MediaMath platform, Criteo Dynamic Retargeting, etc., belong to a category of solutions that help Cross Channel Advertising. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Nexxen covers Advertisement with Mass Media, Engagement Management, Channel Marketing with Social Media, Media Buying with Mobile, etc.

The Trade Desk focuses on Advertisement, Media Buying, Communication Management with Social Media, Campaign Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Nexxen

Focus area

Nexxen is better than The Trade Desk for

Software Failure Risk

  • low

logo The Trade Desk

Focus area

Software Failure Risk

  • medium

About

Advertising platform that connects data to deliver desired outcomes

The Trade Desk | A clearer view of digital advertisin

Financials

SERIES D

IPO

Business Need

Total Processes
(we found evidences for)

52

32

Total Goals
(we found evidences for)

12

9

Top Processes

Evidences indicate better relative satisfaction



engagement management

engaging and following up




communication management

sending & publishing communications

tracking & monitoring communications


competitive intelligence


workflow management


social media management

social media analytics

monitoring social media


campaign management

campaign monitoring


lead qualification

lead qualification: technographic

lead qualification: demographic




channel management


segmentation and targeting


content management


training & onboarding




touchpoint management


social media marketing


relationship marketing


performance management


international marketing


Top Goals

Goals Achieved

  • Improve digital and social presence

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve brand engagement

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve visibility

  • Launch new products

  • Establish thought leadership

  • See 9 more
  • Enter new markets internationally or locally

  • Improve ROI

  • Acquire customers

  • Launch new products

  • Improve efficiency

  • Build brand awareness

  • Enhance customer relationships

  • Grow market share

  • Increase sales & revenue

  • See 6 more

Top Channels

Channels Used

  • social media

  • mass media

  • television

  • display advertisement

  • omnichannel

  • video

  • website

  • mobile

  • offline

  • Facebook

  • phone calls

  • Twitter

  • trade shows

  • review sites

  • Amazon

  • radio

  • promotions

  • mobile app

  • user generated content

  • See 16 more
  • social media

  • mass media

  • television

  • display advertisement

  • omnichannel

  • video

  • website

  • mobile

  • offline

  • Facebook

  • phone calls

  • Twitter

  • trade shows

  • review sites

  • Amazon

  • radio

  • promotions

  • mobile app

  • user generated content

  • See 16 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting