Guiding you to choose between Oktopost vs. Conviva: 2024

Comparison Summary

Oktopost: Oktopost is a B2B social engagement suite aiding data-driven organizations in achieving marketing goals. A demo can be booked to explore its features.

Conviva: Conviva connects performance issues with real-world user experiences in real-time. It is the #1 operational data platform for responsive operations.

Oktopost and Conviva: Customer Satisfaction Data

Most deployed common Use Cases for Oktopost and Conviva

How does Oktopost and Conviva facilitate Social Media Management?

Oktopost and Conviva are both social media management platforms but differ in their primary focus. Oktopost is designed for B2B marketers and emphasizes scheduling, content distribution, and analytics for social media posts. Conviva, however, specializes in video analytics and offers tools for optimizing video performance, uncovering audience insights, and automating reporting.

"...I would avoid the product if it's a Hail Mary to get executive buy-in or engagement on social media -..." Peer review by Claudia Pitarque, Digital Marketing Manager, Hobsons

"...Typical social managers spend 80% of their time on data collection and only 20% on data analysis...." Blog: It s Time to Take TikTok Measurement Seriously Front Office Sports

How efficiently Does Oktopost and Conviva manage your Engagement Management?

Oktopost focuses on managing social media engagement for businesses, enabling teams to schedule content, track performance, and engage with audiences across multiple platforms. Conviva concentrates on analyzing video content engagement, offering insights into viewer behavior, performance metrics, and competitive benchmarking. Both tools provide data for decision-making, but Oktopost emphasizes social media interactions, while Conviva specializes in video content analysis.

"...Imagine having a single-dashboard where you can publish &schedule posts [including video & images] across multiple social channels, you can monitor feeds and identify highly relevant conversations to engage with, you can feed in content from third party websites to readily share with your networks, and you can track lead conversions easily in the system with a simple tracking code...." Peer review by Paige M., Computer Software

"...We rely on Conviva s Insights and Precision products both to provide data on and to optimize the quality of our viewer experience and ensure continued engagement with our content...." Peer review by Daniel Sanders, VP Technology, Chief Software Architect, Crackle

How can Oktopost and Conviva optimize your Communication Management Workflow?

Oktopost and Conviva both focus on managing communication, but they differ in their target audiences and areas of expertise. Oktopost is designed for B2B social media marketing, helping businesses track social campaigns and lead conversions. Conviva focuses on video delivery and analytics, providing insights into viewer experience and content performance for content publishers.

"...I like being able to house all my publishing and listening under one roof...." Peer review by Jenny D., Media Production

"...Convivas ecosystem analytics grant visibility to all parties involved in the video delivery process, removing the burden from the video publisher and sharing the responsibility of providing the best quality of experience possible for the consumer...." Peer review

How does Oktopost and Conviva address your Content Management Challenges?

Oktopost and Conviva are both content management tools. Oktopost focuses on creating and sharing content across social media platforms, emphasizing employee advocacy and scheduling features. In contrast, Conviva concentrates on analyzing and optimizing content performance, particularly in the realm of video streaming and social media. Oktopost facilitates content sharing across an organization, while Conviva emphasizes data-driven decision making for content strategy and monetization.

"...Unique capability that expands the use of Oktopost across an enterprise by allowing invited colleagues to share trusted content created and shared within Oktopost...." Peer review by Rob Robinson, Managing Partner, ComplexDiscovery Solutions

"...As we shifted our marketing and content strategy to a digital approach, Conviva Social Insights provided impactful analytics to increase our revenue and measure success...." Testimonial by Alex Parker, Director of Marketing, Miami Dolphins and Hard Rock Stadium