Overview: Oktopost and Sprinklr Social as Social Media Marketing Category solutions.

Oktopost and Sprinklr Social offer robust solutions for social media marketing with distinct strengths. Oktopost is preferred by large enterprises and excels in comprehensive social media management and advocacy. Sprinklr Social appeals more to a diverse range of business sizes, focusing on engagement and communication across various platforms. Both platforms provide 24/7 vendor support, ensuring users have access to help at any time. Their features and support options align well with their respective user segments and industries.

Oktopost: Oktopost is a B2B social engagement suite aiding data-driven organizations in achieving marketing goals. A demo can be booked to explore its features.

Sprinklr Social: Sprinklr Social is an AI-powered solution for managing social media, helping users understand and engage with customers across channels. A free trial is available.

Oktopost and Sprinklr Social: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Oktopost supports key activities like social media management, engagement management, and advocacy. It's designed to facilitate content management and engagement follow-up efficiently for larger operations. read more →

Sprinklr Social focuses on communication management and social media analytics. It helps businesses with engagement and publishing, catering to a broad range of interactive social media needs. read more →

Business Goals

Oktopost aids in improving ROI, building brand awareness, and establishing thought leadership. It's ideal for companies aiming to grow their market share and enhance digital presence. read more →

Sprinklr Social enhances customer relationships and brand engagement. It is suited for launching new products and improving ROI, helping businesses strengthen customer connections. read more →

Core Features

Oktopost provides analytics, custom reports, and compliance tools. The platform stands out with strong data import/export features and integrates seamlessly into existing systems. read more →

Sprinklr Social offers custom reports, data import/export capabilities, and analytics tools. It focuses on ease of migration, allowing for simpler transitions and enhanced security. read more →

Vendor Support

Oktopost offers 24/7 support with multiple channels including phone and chat. This aligns well with enterprise-level needs for quick and reliable assistance. read more →

Sprinklr Social provides comprehensive 24/7 support, including chat and email. It's tailored to meet diverse customer requirements for timely support. read more →

Segments and Industries

Oktopost is predominantly used by enterprise and large enterprises, with a strong presence in computer software and IT services industries. read more →

Sprinklr Social sees wide usage across small to large enterprises, especially in marketing, advertising, and various other sectors. read more →

Operational Alignment

Oktopost fits into complex operational workflows typical of large enterprises, addressing multi-channel social media needs. read more →

Sprinklr Social integrates well with operations of various scales, focusing on communication and analytics for adaptive use. read more →

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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IT and Other Capabilities

Low
Medium
High

Ease of migration

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Data

Data Import

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Data Export

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Support

24/7 Support

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Phone Support

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Email Support

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Chat Support

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Others

Analytics

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Custom Reports

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AI Powered

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Most deployed common Use Cases for Oktopost and Sprinklr Social

How does Oktopost and Sprinklr Social address your Social Media Management Challenges?

Oktopost and Sprinklr Social are both social media management platforms. Oktopost focuses on B2B marketing and offers features like employee advocacy and content discovery. Sprinklr Social emphasizes customer service, social listening, and managing multiple social media accounts. Oktopost is known for its ease of use and scheduling capabilities, while Sprinklr Social provides extensive analytics and reporting, although some users find its setup complex. Both platforms have limitations, such as Oktopost's analytics dashboard needing improvement and Sprinklr Social's analytics and reporting being challenging to use.

"...The software allows you to track the social journey of a lead from initial engagement all the way to conversion...." Peer review by Samson K., Marketing and Advertising

"...We were always pleased with its ability to allow us to see a complete dashboard of our social commentary...." Peer review by User

What Are the key features of Oktopost and Sprinklr Social for Engagement Management?

Oktopost and Sprinklr Social both manage social media engagement by allowing users to schedule posts, track performance, and engage with customers. Oktopost emphasizes team collaboration and provides features like an advocacy program to boost engagement. Sprinklr Social focuses on providing a centralized platform for managing all customer interactions and includes a rule engine for automation. However, Oktopost lacks advanced analytics and integration with Facebook's ad manager, while Sprinklr Social has limitations in tracking specific case updates and lacks complete platform-specific metric availability.

"...But, aside from just saving time, Oktopost is a great overall social media management tool, it helps a lot with my reporting each month... having so many different specific engagements being tracked really helps us to understand where our time is best spent...." Peer review by Administrator

"...As engagement, is kind of hard, because we divide support and engagement, that way is hard to do it since is two diferentes teams As publishing, the best part is the reporting...." Peer review by Julia O

What benefits does Oktopost and Sprinklr Social offer for Communication Management?

Oktopost and Sprinklr Social both help businesses manage social media communication by scheduling posts, tracking engagement, and monitoring social trends. Oktopost focuses on B2B marketing needs, allowing users to track lead conversions from social media posts. Sprinklr Social offers a unified platform for managing social media across multiple platforms, including publishing, collecting feedback, and organizing posts by campaign. Oktopost's limitations include the inability to post to multiple channels simultaneously or tag people on certain platforms, while Sprinklr Social has limitations with publishing, bug issues, and removing previously published posts.

"...The software allows you to track the social journey of a lead from initial engagement all the way to conversion...." Peer review by Samson K., Marketing and Advertising

"...It has everything you need in one tool, you can login and monitor multiple social media sites on one screen, the reporting tools here are the best money can buy...." Peer review by Gerardo Antonio D, Senior Proposal Analyst, Information Technology and Services

What Are the key features of Oktopost and Sprinklr Social for Content Management?

Oktopost and Sprinklr Social are similar because they both allow users to schedule and publish content. Oktopost stands out by including an employee advocacy board that allows marketers to share content across their organization, while Sprinklr Social excels in its ability to manage content for multiple clients and accounts seamlessly. Oktopost's reliance on links for content sharing is a limitation.

"...We have a big team located in 9 countries and Oktopost enables us to publish content easily...." Peer review by User

"...Sprinklr has in-depth analytics, content management/publishing, asset management, social listening and more!..." Peer review by Jonathan H, Resource Marketing Development Specialist (Temporary), Non-Profit Organization Management