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ON24 Platform vs Vidyard Video Platform: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of ON24 Platform vs. Vidyard Video Platform is based on a specific set of business needs and context. The comparison uses 21977 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing ON24 Platform and Vidyard Video Platform

ON24 Platform, BrightTALK, GoTo Webinar, etc., belong to a category of solutions that help Webinar and Conferencing, whereas Vidyard Video Platform, Wistia, BrightCove, etc., belong to a category of solutions that help Video Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

ON24 Platform covers Attendee Engagement, Generation Of New Leads, Content Management, Communication Management with E-Mail, etc.

Vidyard Video Platform focuses on Engagement Management with Video, Content Management with Video, Communication Management with Video, Generation Of New Leads with Video, etc.

"The ON24 Platform’s scale and customization has been key to Grant Thornton standardizing, optimizing and reporting results from webcasts across all business units " - MEGAN CONHEENEY

"I want people to understand that I’m a real person behind the name in the email. If someone can see your face and connect the dots over video, it gives you a little more credibility. People just open up a little bit more. " - Derek Hayden

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo ON24 Platform

Focus area

ON24 Platform is better than Vidyard Video Platform for

Software Failure Risk

  • medium

logo Vidyard Video Platform

Focus area

Vidyard Video Platform is better than ON24 Platform for

Software Failure Risk

  • low

About

Platform to convert customer engagement into revenue

Video Tools for Virtual Sales and Marketing Teams

Age

1998

2011

Financials

SERIES C

SERIES C

Business Need

Total Processes
(we found evidences for)

105

120

Total Goals
(we found evidences for)

17

18

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence


generation of new leads


searching for content


communication management

sending & publishing communications



social media management

social media analytics

engaging on social media

scheduling post to social media

managing social media account


competitive intelligence


helpdesk management




campaign management

campaign monitoring


training & onboarding




lead qualification: technographic

lead qualification: behavioural


conference call management


international marketing


sales document management

contract management

proposal & quote management



customer feedback management

measuring net promoter score

measuring customer satisfaction



conversion management


workflow management





lifetime value management




trade show marketing



knowledge management

creating knowledge base


contact list management


products & pricelist management



business development


segmentation and targeting







courses & assessment

create learning path

track learning progress


loyalty management

identify target customers




customer case management


personalized marketing


advocacy management


rating and review management



discount management


promotion management



social media marketing



merger and acquisition





community building


relationship marketing


relationship management



sales review & feedback


channel management


touchpoint management



community marketing


outbound marketing


sales call management


Scheduling & dispatching






distribution management



performance management


revenue cycle management


Top Goals

Goals Achieved

  • Acquire customers

  • Establish thought leadership

  • Scale best practices

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Build brand awareness

  • Improve internal communications

  • Enter new markets internationally or locally

  • Grow market share

  • Launch new products

  • Improve brand engagement

  • Improve digital and social presence

  • Improve consistency

  • Increase customer life time value

  • Shorten ramp up time

  • Improve efficiency

  • See 14 more
  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Improve internal communications

  • Enhance customer relationships

  • Scale best practices

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Establish thought leadership

  • Launch new products

  • Improve brand engagement

  • Improve digital and social presence

  • Improve efficiency

  • Improve stakeholder relations

  • Manage risk

  • Reduce bounce

  • Shorten ramp up time

  • See 15 more

Top Channels

Channels Used

  • video

  • e-mail

  • social media

  • phone calls

  • website

  • offline

  • user generated content

  • blogs

  • trade shows

  • LinkedIn

  • promotions

  • mobile

  • events

  • chat

  • movies

  • causes and charity

  • games

  • newsletter

  • on premises

  • Facebook

  • point of sale

  • print media

  • magazine

  • channel partners

  • Twitter

  • display advertisement

  • Skype

  • Slack

  • text SMS

  • mobile app

  • Whatsapp

  • mass media

  • coupons

  • See 30 more
  • video

  • e-mail

  • social media

  • phone calls

  • website

  • offline

  • user generated content

  • blogs

  • trade shows

  • LinkedIn

  • promotions

  • mobile

  • events

  • chat

  • movies

  • causes and charity

  • games

  • newsletter

  • on premises

  • Facebook

  • point of sale

  • print media

  • magazine

  • channel partners

  • Twitter

  • display advertisement

  • Skype

  • Slack

  • text SMS

  • mobile app

  • Whatsapp

  • mass media

  • coupons

  • See 30 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting