Comparison Summary
This comparison report of Oracle Eloqua vs. Upland adestra is based on a specific set of business needs and context. The comparison uses 8019 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Oracle Eloqua and Upland adestra
Oracle Eloqua, Upland adestra, Salesforce Account Engagement (Formerly Pardot), Act-On, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Oracle Eloqua covers Campaign Management with E-Mail, Engagement Management with E-Mail, Communication Management with E-Mail, Lead Nurturing with E-Mail, etc.
Upland adestra focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Helpdesk Management, etc.
"Oracle Eloqua will now be our first resort for faster decision-making in any marketing effort. " - Nancy Wang
"We needed a reliable partner in this endeavour, and that’s why we’ve been a long-time partner and advocate of [Upland] Adestra. Their continued focus on development, advanced technology capabilities, and support through customer service is unrivaled... in their industry. " - Andrew Hinton
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Oracle | Integrated Cloud Applications and Platform Services
Email automation software that inspires engagement and drives conversions
Age
1977
2010
Financials
IPO
PRIVATE
Business Need
Total Processes
(we found evidences for)
113
50
Total Goals
(we found evidences for)
18
10
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Increase sales & revenue
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Enhance customer relationships
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Scale best practices
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Improve ROI
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Grow market share
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Enter new markets internationally or locally
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Improve internal communications
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Establish thought leadership
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Launch new products
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Improve brand engagement
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Build brand awareness
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Improve stakeholder relations
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Manage risk
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Shorten ramp up time
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Improve digital and social presence
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Improve efficiency
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Improve visibility
- See 15 more
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Enhance customer relationships
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Scale best practices
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Acquire customers
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Improve ROI
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Increase sales & revenue
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Grow market share
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Build brand awareness
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Launch new products
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Improve digital and social presence
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Improve navigation
- See 7 more
Top Channels
Channels Used
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e-mail
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social media
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website
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offline
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trade shows
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mobile
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newsletter
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phone calls
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events
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video
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print media
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magazine
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text SMS
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user generated content
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blogs
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causes and charity
- See 13 more
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e-mail
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social media
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website
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offline
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trade shows
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mobile
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newsletter
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phone calls
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events
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video
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print media
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magazine
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text SMS
-
user generated content
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blogs
-
causes and charity
- See 13 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High