Comparison Summary
This comparison report of Oracle Marketing Cloud vs. Taboola is based on a specific set of business needs and context. The comparison uses 4217 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Oracle Marketing Cloud and Taboola
Oracle Marketing Cloud, Taboola, Movable Ink, Pitchbox, etc., belong to a category of solutions that help Content Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Oracle Marketing Cloud covers Engagement Management with E-Mail, Content Management, Campaign Management with E-Mail, Communication Management with E-Mail, etc.
Taboola focuses on Advertisement with Website, Communication Management with Website, Engagement Management with Website, Content Management with Promotions, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Oracle Marketing Cloud
Focus area
Oracle Marketing Cloud is better than Taboola for
Software Failure Risk
About
Oracle | Integrated Cloud Applications and Platform Services
Content Discovery and Native Advertising
Age
1977
2007
Financials
IPO
PRIVATE
Business Need
Total Processes
(we found evidences for)
87
81
Total Goals
(we found evidences for)
13
17
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
-
Enhance customer relationships
-
Grow market share
-
Increase sales & revenue
-
Improve ROI
-
Enter new markets internationally or locally
-
Scale best practices
-
Improve brand engagement
-
Establish thought leadership
-
Build brand awareness
-
Improve stakeholder relations
-
Improve efficiency
-
Improve digital and social presence
- See 10 more
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Build brand awareness
-
Acquire customers
-
Increase sales & revenue
-
Scale best practices
-
Enter new markets internationally or locally
-
Enhance customer relationships
-
Improve brand engagement
-
Improve ROI
-
Grow market share
-
Improve efficiency
-
Launch new products
-
Improve internal communications
-
Improve visibility
-
Increase customer life time value
-
Improve stakeholder relations
-
Improve digital and social presence
-
Establish thought leadership
- See 14 more
Top Channels
Channels Used
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website
-
user generated content
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blogs
-
social media
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promotions
-
video
-
mobile
-
display advertisement
-
Facebook
-
omnichannel
-
e-mail
-
print media
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magazine
-
phone calls
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LinkedIn
-
Twitter
-
games
-
offline
-
mass media
-
television
-
mobile app
-
chat
-
on premises
-
Snapchat
-
Instagram
-
causes and charity
-
Facebook page
-
review sites
-
Amazon
-
trade shows
-
out of home
-
billboards
-
point of sale
-
Pinterest
-
newsletter
-
events
- See 33 more
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website
-
user generated content
-
blogs
-
social media
-
promotions
-
video
-
mobile
-
display advertisement
-
Facebook
-
omnichannel
-
e-mail
-
print media
-
magazine
-
phone calls
-
LinkedIn
-
Twitter
-
games
-
offline
-
mass media
-
television
-
mobile app
-
chat
-
on premises
-
Snapchat
-
Instagram
-
causes and charity
-
Facebook page
-
review sites
-
Amazon
-
trade shows
-
out of home
-
billboards
-
point of sale
-
Pinterest
-
newsletter
-
events
- See 33 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High