cuspera logo CUSPERA

Outbrain vs Sprinklr Social: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Outbrain vs. Sprinklr Social is based on a specific set of business needs and context. The comparison uses 5478 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Outbrain and Sprinklr Social

Outbrain, Taboola, Skyword360, etc., belong to a category of solutions that help Content Marketing, whereas Sprinklr Social, Meltwater Social Media Analytics, Statusbrew, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Outbrain covers Advertisement with Social Media, Content Management with Promotions, Communication Management with Social Media, Engagement Management with Website, etc.

Sprinklr Social focuses on Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, etc.

"Our mission is to support quality journalism by helping local media companies of all sizes have access to best-in-class business and technology platforms. Partnering with Outbrain is a natural synergy. " - Fran Wills

"We now have full visibility of what each market is doing, connecting different aspects from social listening to customer service metrics and creative performance on one platform. This allows us to make key decisions that are backed by data in real-t...ime, which is so powerful to engage the right people. These integrated aspects of the platform are what makes Sprinklr so appealing for us. " - Manolo Winkler

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Outbrain

Focus area

Software Failure Risk

  • medium

logo Sprinklr Social

Focus area

Sprinklr Social is better than Outbrain for

Software Failure Risk

  • medium

About

The Leading Recommendation Platform for the Open Web

Delivers a positive experience that’s true to your brand

Age

2006

2009

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

69

64

Total Goals
(we found evidences for)

14

10

Top Processes

Evidences indicate better relative satisfaction



searching for content


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


social media management

monitoring social media

scheduling post to social media

engaging on social media

managing social media account


generation of new leads




sales document management

proposal & quote management



campaign management

campaign analytics




social media marketing


conversion management


competitive intelligence


training & onboarding


lifetime value management


lead qualification

lead qualification: technographic



segmentation and targeting


account management


contact list management





courses & assessment

create learning path


rating and review management



workflow management


measuring customer satisfaction


customer feedback management

measuring customer satisfaction


helpdesk management


customer case management


touchpoint management


channel management




international marketing



knowledge management


Top Goals

Goals Achieved

  • Acquire customers

  • Build brand awareness

  • Increase sales & revenue

  • Improve brand engagement

  • Improve ROI

  • Scale best practices

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Improve digital and social presence

  • Increase customer life time value

  • Improve efficiency

  • Grow market share

  • Establish thought leadership

  • Launch new products

  • See 11 more
  • Enhance customer relationships

  • Improve ROI

  • Improve digital and social presence

  • Build brand awareness

  • Improve brand engagement

  • Launch new products

  • Acquire customers

  • Enter new markets internationally or locally

  • Establish thought leadership

  • Improve internal communications

  • See 7 more

Top Channels

Channels Used

  • social media

  • website

  • Facebook

  • video

  • Instagram

  • Twitter

  • mobile

  • user generated content

  • blogs

  • e-mail

  • omnichannel

  • Pinterest

  • offline

  • phone calls

  • LinkedIn

  • point of sale

  • on premises

  • mobile app

  • promotions

  • See 16 more
  • social media

  • website

  • Facebook

  • video

  • Instagram

  • Twitter

  • mobile

  • user generated content

  • blogs

  • e-mail

  • omnichannel

  • Pinterest

  • offline

  • phone calls

  • LinkedIn

  • point of sale

  • on premises

  • mobile app

  • promotions

  • See 16 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting