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Prezly vs Meltwater: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Prezly vs. Meltwater is based on a specific set of business needs and context. The comparison uses 6516 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Prezly and Meltwater

Prezly, Meltwater, Mynewsdesk, HARO, etc., belong to a category of solutions that help Public Relations. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Prezly covers Public Relations, Communication Management with E-Mail, Contact List Management with E-Mail, Engagement Management with E-Mail, etc.

Meltwater focuses on Social Media Management with Social Media, Public Relations with Social Media, Communication Management with Social Media, Engagement Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Prezly

Focus area

Prezly is better than Meltwater for

Software Failure Risk

  • low

logo Meltwater

Focus area

Meltwater is better than Prezly for

Software Failure Risk

  • medium

About

Prezly - Software for better, faster PR | Prezly

Meltwater | Media Monitoring, Management & Social Listening

Age

2010

Financials

PRIVATE

Business Need

Total Processes
(we found evidences for)

54

95

Total Goals
(we found evidences for)

14

14

Top Processes

Evidences indicate better relative satisfaction



communication management

sending & publishing communications

tracking & monitoring communications


contact list management

enriching contact list

creating contact list


engagement management

engaging and following up


campaign management

campaign analytics

campaign monitoring


social media management

scheduling post to social media

engaging on social media

social media analytics

monitoring social media

managing social media account


content publishing

searching for content



workflow management


rating and review management


trade show marketing


training & onboarding



helpdesk management


sales document management

proposal & quote management

contract management


relationship management


lead qualification




distribution management


generation of new leads


reputation management


competitive intelligence




knowledge management


influencer marketing




social media marketing


customer feedback management



identify target customers


loyalty management

identify target customers



account management



meeting management


sales call management

meeting management


conference call management


conversion management





customer case management


opportunity management


performance management


business development


products & pricelist management


Top Goals

Goals Achieved

  • Build brand awareness

  • Improve internal communications

  • Acquire customers

  • Enter new markets internationally or locally

  • Launch new products

  • Manage risk

  • Enhance customer relationships

  • Improve brand engagement

  • Improve efficiency

  • Improve digital and social presence

  • Improve stakeholder relations

  • Increase sales & revenue

  • Establish thought leadership

  • Scale best practices

  • See 11 more
  • Improve digital and social presence

  • Acquire customers

  • Improve ROI

  • Improve brand engagement

  • Build brand awareness

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Establish thought leadership

  • Improve internal communications

  • Launch new products

  • Grow market share

  • Scale best practices

  • Increase sales & revenue

  • Improve efficiency

  • See 11 more

Top Channels

Channels Used

  • social media

  • e-mail

  • user generated content

  • blogs

  • offline

  • website

  • Instagram

  • point of sale

  • phone calls

  • mass media

  • Facebook

  • video

  • newsletter

  • print media

  • on premises

  • Twitter

  • mobile

  • television

  • LinkedIn

  • radio

  • promotions

  • magazine

  • trade shows

  • causes and charity

  • newspaper

  • mobile app

  • events

  • display advertisement

  • games

  • Facebook page

  • review sites

  • Pinterest

  • See 29 more
  • social media

  • e-mail

  • user generated content

  • blogs

  • offline

  • website

  • Instagram

  • point of sale

  • phone calls

  • mass media

  • Facebook

  • video

  • newsletter

  • print media

  • on premises

  • Twitter

  • mobile

  • television

  • LinkedIn

  • radio

  • promotions

  • magazine

  • trade shows

  • causes and charity

  • newspaper

  • mobile app

  • events

  • display advertisement

  • games

  • Facebook page

  • review sites

  • Pinterest

  • See 29 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting