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Pubmatic Cloud vs FOURSQUARE: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Pubmatic Cloud vs. FOURSQUARE is based on a specific set of business needs and context. The comparison uses 1357 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Pubmatic Cloud and FOURSQUARE

Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Pubmatic Cloud covers Advertisement with Mobile, Communication Management, Engagement Management with Mobile, Lead Qualification with Mobile, etc.

FOURSQUARE focuses on Advertisement with Offline, Engagement Management, Communication Management with Offline, Lead Qualification with Offline, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Pubmatic Cloud

Focus area

Software Failure Risk

  • low

logo FOURSQUARE

Focus area

Software Failure Risk

  • medium

About

PubMatic: Programmatic Advertising Solutions | SSP Programmatic

Foursquare - The Trusted Location Data & Intelligence Company

Age

2006

Financials

PRIVATE

SERIES G

Business Need

Total Processes
(we found evidences for)

41

57

Total Goals
(we found evidences for)

11

10

Top Processes

Evidences indicate better relative satisfaction



communication management

sending & publishing communications


engagement management

engaging and following up


lead qualification: technographic


workflow management



social media management

social media analytics


generation of new leads


performance management


sales document management

contract management


competitive intelligence




relationship marketing


loyalty management

identify target customers



lifetime value management


products & pricelist management




rating and review management


content publishing


content management

content publishing



Top Goals

Goals Achieved

  • Improve ROI

  • Improve visibility

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve efficiency

  • Grow market share

  • Acquire customers

  • Build brand awareness

  • Improve stakeholder relations

  • Improve brand engagement

  • Launch new products

  • See 8 more
  • Acquire customers

  • Enhance customer relationships

  • Improve brand engagement

  • Improve digital and social presence

  • Launch new products

  • Increase sales & revenue

  • Improve ROI

  • Enter new markets internationally or locally

  • Grow market share

  • Build brand awareness

  • See 7 more

Top Channels

Channels Used

  • offline

  • on premises

  • social media

  • website

  • phone calls

  • point of sale

  • mobile

  • mass media

  • television

  • user generated content

  • blogs

  • Facebook

  • promotions

  • review sites

  • causes and charity

  • e-mail

  • display advertisement

  • Twitter

  • chat

  • Snapchat

  • mobile app

  • Yelp

  • coupons

  • Amazon

  • trade shows

  • games

  • print media

  • magazine

  • Instagram

  • Pinterest

  • mobile ads

  • See 28 more
  • offline

  • on premises

  • social media

  • website

  • phone calls

  • point of sale

  • mobile

  • mass media

  • television

  • user generated content

  • blogs

  • Facebook

  • promotions

  • review sites

  • causes and charity

  • e-mail

  • display advertisement

  • Twitter

  • chat

  • Snapchat

  • mobile app

  • Yelp

  • coupons

  • Amazon

  • trade shows

  • games

  • print media

  • magazine

  • Instagram

  • Pinterest

  • mobile ads

  • See 28 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting