Comparison Summary
This comparison report of Salesforce Account Engagement (Formerly Pardot) vs. omnisend is based on a specific set of business needs and context. The comparison uses 27327 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Salesforce Account Engagement (Formerly Pardot) and omnisend
Salesforce Account Engagement (Formerly Pardot), omnisend, Adobe Marketo Engage, ActiveCampaign, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Salesforce Account Engagement (Formerly Pardot) covers Engagement Management with E-Mail, Campaign Management with E-Mail, Drip Marketing with E-Mail, Communication Management with E-Mail, etc.
omnisend focuses on Workflow Management with E-Mail, Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, etc.
"The biggest benefit for us has been having access to someone very, very skilled in Salesforce products. I can trust Salesforce Professional Services’ team to answer absolutely any questions we have about our Salesforce Platform. We consult them to m...ake sure we are making a good decision. " - Samuel Dall’Agnol
"Kerrits’ parent company was managing email marketing on their own and it simply couldn’t keep up with Kerrits’ growth. There was a huge need for us to invest in a smart email service provider. " - Sara Florin
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Salesforce Account Engagement (Formerly Pardot)
Focus area
Salesforce Account Engagement (Formerly Pardot) is better than omnisend for
Software Failure Risk
omnisend
Focus area
omnisend is better than Salesforce Account Engagement (Formerly Pardot) for
Software Failure Risk
About
Marketing Cloud Account Engagement with marketing and sales alignment
Omnisend: Ecommerce Marketing Automation for Smart Marketers
Age
1999
Financials
IPO
PRIVATE
Business Need
Total Processes
(we found evidences for)
130
91
Total Goals
(we found evidences for)
19
18
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Improve ROI
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Increase sales & revenue
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Enhance customer relationships
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Scale best practices
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Enter new markets internationally or locally
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Grow market share
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Launch new products
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Build brand awareness
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Improve internal communications
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Improve brand engagement
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Improve stakeholder relations
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Establish thought leadership
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Improve digital and social presence
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Improve efficiency
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Increase average basket value
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Improve consistency
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Shorten ramp up time
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Increase customer life time value
- See 16 more
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Increase sales & revenue
-
Enhance customer relationships
-
Acquire customers
-
Scale best practices
-
Improve ROI
-
Enter new markets internationally or locally
-
Grow market share
-
Improve brand engagement
-
Improve digital and social presence
-
Build brand awareness
-
Launch new products
-
Reduce bounce
-
Improve efficiency
-
Manage risk
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Improve internal communications
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Improve visibility
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Establish thought leadership
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Increase customer life time value
- See 15 more
Top Channels
Channels Used
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e-mail
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social media
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text SMS
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promotions
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website
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Facebook
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newsletter
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omnichannel
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offline
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point of sale
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coupons
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user generated content
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blogs
-
phone calls
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chat
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Whatsapp
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games
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Instagram
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video
-
review sites
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trade shows
-
Amazon
-
Facebook page
-
mobile
-
mobile app
-
on premises
-
G2crowd
- See 24 more
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e-mail
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social media
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text SMS
-
promotions
-
website
-
Facebook
-
newsletter
-
omnichannel
-
offline
-
point of sale
-
coupons
-
user generated content
-
blogs
-
phone calls
-
chat
-
Whatsapp
-
games
-
Instagram
-
video
-
review sites
-
trade shows
-
Amazon
-
Facebook page
-
mobile
-
mobile app
-
on premises
-
G2crowd
- See 24 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
