Comparison Summary
This comparison report of Salesforce CRM vs. Horizon is based on a specific set of business needs and context. The comparison uses 102494 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Salesforce CRM and Horizon
Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Salesforce CRM covers Engagement Management, Contact List Management, Communication Management with E-Mail, Sales Document Management, etc.
Horizon focuses on Engagement Management with Promotions, Communication Management, Contact List Management, Lead Tracking, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Salesforce CRM | Customer Relationship Management solution that brings companies and customers together
Horizon: Software for Personalized CX & Loyalty | HTK
Age
1999
Financials
IPO
PRIVATE
Business Need
Total Processes
(we found evidences for)
168
21
Total Goals
(we found evidences for)
23
7
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Scale best practices
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Improve ROI
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Improve internal communications
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Grow market share
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Launch new products
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Improve stakeholder relations
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Enter new markets internationally or locally
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Improve efficiency
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Establish thought leadership
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Improve brand engagement
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Improve digital and social presence
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Build brand awareness
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Improve visibility
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Manage risk
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Increase customer life time value
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Improve consistency
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Shorten ramp up time
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Improve navigation
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Increase average basket value
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Reduce bounce
- See 20 more
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Enhance customer relationships
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Increase sales & revenue
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Manage risk
-
Improve brand engagement
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Scale best practices
-
Increase customer life time value
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Launch new products
- See 4 more
Top Channels
Channels Used
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website
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promotions
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phone calls
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website
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promotions
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phone calls
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High