Comparison Summary
This comparison report of Salesforce Email Studio vs. WebEngage is based on a specific set of business needs and context. The comparison uses 14038 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Salesforce Email Studio and WebEngage
Salesforce Email Studio, Aweber, Litmus, etc., belong to a category of solutions that help Email Marketing, whereas WebEngage, Iterable, Sendoso, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Salesforce Email Studio covers Communication Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, Training & Onboarding with E-Mail, etc.
WebEngage focuses on Engagement Management, Training & Onboarding, Campaign Management, Communication Management with E-Mail, etc.
"Whenever you go through a crisis, leadership has to come to the top. How do we emerge stronger as a business? Can we change the way we work? Can we make quicker decisions? " - Arvind Krishna
"After several brainstorming sessions with our customers, we come up with ideas that align with their goals and support their future business growth. " - Aswin Ravi
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Salesforce Email Studio
Focus area
Salesforce Email Studio is better than WebEngage for
Software Failure Risk
About
Email Marketing Software Customized Solutions - Salesforce.com
Marketing Automation tool to craft contextual and personalized campaigns
Age
1999
Financials
IPO
SERIES B
Business Need
Total Processes
(we found evidences for)
101
111
Total Goals
(we found evidences for)
18
19
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Improve ROI
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Improve internal communications
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Enter new markets internationally or locally
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Build brand awareness
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Grow market share
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Improve digital and social presence
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Improve stakeholder relations
-
Improve brand engagement
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Launch new products
-
Establish thought leadership
-
Reduce bounce
-
Improve efficiency
-
Scale best practices
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Increase average basket value
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Improve navigation
- See 15 more
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Enhance customer relationships
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Acquire customers
-
Increase sales & revenue
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Increase customer life time value
-
Improve ROI
-
Build brand awareness
-
Improve brand engagement
-
Improve consistency
-
Establish thought leadership
-
Grow market share
-
Launch new products
-
Scale best practices
-
Improve digital and social presence
-
Enter new markets internationally or locally
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Improve internal communications
-
Improve stakeholder relations
-
Improve visibility
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Reduce bounce
-
Improve efficiency
- See 16 more
Top Channels
Channels Used
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e-mail
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website
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text SMS
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promotions
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mobile
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social media
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user generated content
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blogs
-
chat
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Whatsapp
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games
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phone calls
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offline
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omnichannel
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Facebook
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coupons
-
point of sale
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video
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mobile app
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out of home
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brochure
-
mass media
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television
-
events
-
trade shows
-
channel partners
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on premises
-
display advertisement
-
review sites
-
Amazon
-
Netflix
-
print media
-
magazine
- See 30 more
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e-mail
-
website
-
text SMS
-
promotions
-
mobile
-
social media
-
user generated content
-
blogs
-
chat
-
Whatsapp
-
games
-
phone calls
-
offline
-
omnichannel
-
Facebook
-
coupons
-
point of sale
-
video
-
mobile app
-
out of home
-
brochure
-
mass media
-
television
-
events
-
trade shows
-
channel partners
-
on premises
-
display advertisement
-
review sites
-
Amazon
-
Netflix
-
print media
-
magazine
- See 30 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
