Comparison Summary
This comparison report of Salesforce Marketing Cloud vs. Bitly is based on a specific set of business needs and context. The comparison uses 4935 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Salesforce Marketing Cloud and Bitly
Salesforce Marketing Cloud, Hubspot Marketing Hub, SentiOne, etc., belong to a category of solutions that help Social Media Marketing, whereas Bitly, Rebrandly, Percolate Content Marketing, etc., belong to a category of solutions that help Content Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Salesforce Marketing Cloud covers Engagement Management with E-Mail, Communication Management with E-Mail, Advertisement with Social Media, Content Management with Social Media, etc.
Bitly focuses on Social Media Management with Social Media, Communication Management with Social Media, Content Management with Social Media, Advertisement with Social Media, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Salesforce Marketing Cloud
Focus area
Salesforce Marketing Cloud is better than Bitly for
Software Failure Risk
About
The #1 Digital Marketing Software for Consumer Engagement at Scale
Bitly | URL Shortener, Custom Branded URLs, API & Link Management
Age
1999
2008
Financials
IPO
SERIES C
Business Need
Total Processes
(we found evidences for)
90
57
Total Goals
(we found evidences for)
14
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Grow market share
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Acquire customers
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Improve ROI
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Scale best practices
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Increase sales & revenue
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Enter new markets internationally or locally
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Improve digital and social presence
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Build brand awareness
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Improve stakeholder relations
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Improve efficiency
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Increase customer life time value
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Improve brand engagement
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Establish thought leadership
- See 11 more
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Improve digital and social presence
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Acquire customers
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Improve ROI
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Build brand awareness
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Improve internal communications
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Scale best practices
-
Enhance customer relationships
-
Increase sales & revenue
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Launch new products
- See 6 more
Top Channels
Channels Used
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social media
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e-mail
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website
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user generated content
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blogs
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Twitter
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Facebook
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newsletter
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phone calls
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promotions
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review sites
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Instagram
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offline
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eBay
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text SMS
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LinkedIn
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mass media
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mobile
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video
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out of home
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brochure
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Amazon
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display advertisement
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Facebook page
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point of sale
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on premises
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mobile app
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channel partners
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events
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trade shows
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print media
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magazine
-
omnichannel
- See 30 more
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social media
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e-mail
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website
-
user generated content
-
blogs
-
Twitter
-
Facebook
-
newsletter
-
phone calls
-
promotions
-
review sites
-
Instagram
-
offline
-
eBay
-
text SMS
-
LinkedIn
-
mass media
-
mobile
-
video
-
out of home
-
brochure
-
Amazon
-
display advertisement
-
Facebook page
-
point of sale
-
on premises
-
mobile app
-
channel partners
-
events
-
trade shows
-
print media
-
magazine
-
omnichannel
- See 30 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High