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Salesforce Social Studio vs X Ads: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Salesforce Social Studio vs. X Ads is based on a specific set of business needs and context. The comparison uses 256927 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Salesforce Social Studio and X Ads

Salesforce Social Studio, Nimble CRM, Nutshell CRM, etc., belong to a category of solutions that help Social CRM, whereas X Ads, Facebook For Business, Hootsuite, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Salesforce Social Studio covers Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, Content Management with Social Media, etc.

X Ads focuses on Advertisement with Social Media, Communication Management with Social Media, Social Media Management with Social Media, Engagement Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Salesforce Social Studio

Focus area

Software Failure Risk

  • medium

logo X Ads

Focus area

X Ads is better than Salesforce Social Studio for

Software Failure Risk

  • medium

About

Salesforce Social Studio | All-in-one social media marketing and management suite — and connect enriched social data

Increase sales with X Ads

Age

1999

2008

Financials

IPO

PRIVATE

Business Need

Total Processes
(we found evidences for)

82

170

Total Goals
(we found evidences for)

13

22

Top Processes

Evidences indicate better relative satisfaction


social media management

social media analytics

engaging on social media

scheduling post to social media

managing social media account

monitoring social media


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


searching for content



campaign monitoring


social media marketing




contact list management

creating contact list



touchpoint management



sales document management

proposal & quote management

contract management


channel management


conversion management


training & onboarding


trade show marketing


generation of new leads





customer feedback management


products & pricelist management




lifetime value management




segmentation and targeting





personalized marketing




calendar management




rating and review management


customer case management



competitive intelligence


relationship marketing


relationship management


advocacy management


identify target customers




follower management


distribution management


knowledge management



sales call management



database marketing





sales review & feedback


lead qualification: technographic


lead qualification: demographic


lead qualification: behavioural


lead qualification: technographic

lead qualification: demographic

lead qualification: behavioural


influencer marketing




promotion management


international marketing


conference call management




business development


referral management





create learning path


track learning progress


identify skill gaps


courses & assessment

create learning path

track learning progress

identify skill gaps


discount management




reputation management



community marketing




performance management




influencer management


subscription management





category management


revenue cycle management


billing and invoice management


merger and acquisition


sales incentive management


motivation management




compliance & governance


opportunity management



redemption management


guerilla marketing


membership management



license management


outbound marketing



Top Goals

Goals Achieved

  • Enhance customer relationships

  • Improve digital and social presence

  • Acquire customers

  • Build brand awareness

  • Improve ROI

  • Increase sales & revenue

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Scale best practices

  • Improve efficiency

  • Grow market share

  • Improve internal communications

  • Establish thought leadership

  • See 10 more
  • Acquire customers

  • Improve brand engagement

  • Improve digital and social presence

  • Build brand awareness

  • Grow market share

  • Scale best practices

  • Enhance customer relationships

  • Establish thought leadership

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Launch new products

  • Improve ROI

  • Improve internal communications

  • Manage risk

  • Improve efficiency

  • Improve visibility

  • Improve stakeholder relations

  • Improve consistency

  • Increase customer life time value

  • Improve navigation

  • Shorten ramp up time

  • Reduce bounce

  • See 19 more

Top Channels

Channels Used

  • social media

  • Twitter

  • Facebook

  • user generated content

  • blogs

  • website

  • Instagram

  • offline

  • LinkedIn

  • e-mail

  • video

  • promotions

  • phone calls

  • point of sale

  • newsletter

  • print media

  • chat

  • magazine

  • mobile

  • trade shows

  • Pinterest

  • mass media

  • games

  • Facebook page

  • events

  • review sites

  • television

  • Amazon

  • movies

  • mobile app

  • on premises

  • Snapchat

  • display advertisement

  • causes and charity

  • coupons

  • newspaper

  • Whatsapp

  • text SMS

  • radio

  • Slack

  • Netflix

  • out of home

  • eBay

  • channel partners

  • billboards

  • Skype

  • Youtube

  • omnichannel

  • mobile ads

  • Facebook at work

  • support groups

  • brochure

  • Yelp

  • Tripadvisor

  • Doubleclick

  • Yellowpages

  • Glassdoor

  • See 54 more
  • social media

  • Twitter

  • Facebook

  • user generated content

  • blogs

  • website

  • Instagram

  • offline

  • LinkedIn

  • e-mail

  • video

  • promotions

  • phone calls

  • point of sale

  • newsletter

  • print media

  • chat

  • magazine

  • mobile

  • trade shows

  • Pinterest

  • mass media

  • games

  • Facebook page

  • events

  • review sites

  • television

  • Amazon

  • movies

  • mobile app

  • on premises

  • Snapchat

  • display advertisement

  • causes and charity

  • coupons

  • newspaper

  • Whatsapp

  • text SMS

  • radio

  • Slack

  • Netflix

  • out of home

  • eBay

  • channel partners

  • billboards

  • Skype

  • Youtube

  • omnichannel

  • mobile ads

  • Facebook at work

  • support groups

  • brochure

  • Yelp

  • Tripadvisor

  • Doubleclick

  • Yellowpages

  • Glassdoor

  • See 54 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

low

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medium

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Business Setting