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SAP Customer Data Management vs FirstHive: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for SAP Customer Data Management low Failure Risk for FirstHive low
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Comparison Summary

This comparison report of SAP Customer Data Management vs. FirstHive is based on a specific set of business needs and context. The comparison uses 1302 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing SAP Customer Data Management and FirstHive

SAP Customer Data Management, FirstHive, Squirro, ONEcount CDP, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

SAP Customer Data Management covers Engagement Management with Website, Loyalty Management with Social Media, Social Media Management with Social Media, Product Marketing, etc.

FirstHive focuses on Engagement Management with Social Media, Social Media Management with Text SMS, Social Media Marketing with E-Mail, Communication Management with Text SMS, etc.

"Our new customer loyalty management solution from SAP lets us tailor offers to our most valuable customers. We have the insight and flexibility to quickly innovateever-better shopping experiences. " - Wolfgang Hiemisch

"We were able to execute micro targeted campaigns, in the language of choice for our key influencers, and have achieved over 5X growth over the last couple of years.” " - Mrugesh Gaglani

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo SAP Customer Data Management

Focus area

Software Failure Risk

  • low

logo FirstHive

Focus area

Software Failure Risk

  • low

About

Business growth by unlocking the power of customer data management

Customer Data Platform to build persistent customer identities

Age

1972

Financials

IPO

NA

Business Need

Total Processes
(we found evidences for)

49

44

Total Goals
(we found evidences for)

11

7

Top Processes

Evidences indicate better relative satisfaction

engagement management

Read Reviews (34)

Read Reviews (98)

engaging and following up

Read Reviews (23)

Read Reviews (48)

loyalty management

Read Reviews (26)

Read Reviews (2)

customise loyalty program

Read Reviews (3)

Read Reviews (1)

social media management

Read Reviews (20)

Read Reviews (23)

scheduling post to social media

Read Reviews (12)

Read Reviews (2)

managing social media account

Read Reviews (2)

Read Reviews (0)

social media analytics

Read Reviews (1)

Read Reviews (15)

product marketing

Read Reviews (11)

Read Reviews (0)

products & pricelist management

Read Reviews (10)

Read Reviews (0)

lifetime value management

Read Reviews (6)

Read Reviews (1)

sales document management

Read Reviews (6)

Read Reviews (1)

proposal & quote management

Read Reviews (6)

Read Reviews (1)

communication management

Read Reviews (5)

Read Reviews (11)

sending & publishing communications

Read Reviews (4)

Read Reviews (2)

tracking & monitoring communications

Read Reviews (1)

Read Reviews (8)

relationship management

Read Reviews (4)

Read Reviews (1)

segmentation and targeting

Read Reviews (4)

Read Reviews (5)

helpdesk management

Read Reviews (4)

Read Reviews (0)

campaign management

Read Reviews (3)

Read Reviews (7)

relationship marketing

Read Reviews (3)

Read Reviews (0)

lead qualification

Read Reviews (1)

Read Reviews (6)

social media marketing

Read Reviews (1)

Read Reviews (12)

enriching contact list

Read Reviews (0)

Read Reviews (3)

contact list management

Read Reviews (0)

Read Reviews (7)

enriching contact list

Read Reviews (0)

Read Reviews (3)

generation of new leads

Read Reviews (0)

Read Reviews (4)

business development

Read Reviews (0)

Read Reviews (2)

account management

Read Reviews (0)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Improve visibility

  • Improve digital and social presence

  • Increase customer life time value

  • Improve ROI

  • Improve brand engagement

  • Grow market share

  • Launch new products

  • See 8 more

  • Improve ROI

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve brand engagement

  • Improve visibility

  • Increase customer life time value

  • See 4 more

Top Channels

Channels Used

  • social media

  • text SMS

  • e-mail

  • mobile

  • Twitter

  • LinkedIn

  • Facebook

  • Instagram

  • website

  • mobile app

  • offline

  • point of sale

  • channel partners

  • phone calls

  • newsletter

  • user generated content

  • blogs

  • mass media

  • television

  • brochure

  • out of home

  • See 18 more

  • social media

  • text SMS

  • e-mail

  • mobile

  • Twitter

  • LinkedIn

  • Facebook

  • Instagram

  • website

  • mobile app

  • offline

  • point of sale

  • channel partners

  • phone calls

  • newsletter

  • user generated content

  • blogs

  • mass media

  • television

  • brochure

  • out of home

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting