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SAP Emarsys Customer Engagement vs Actito: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for SAP Emarsys Customer Engagement low Failure Risk for Actito medium
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Comparison Summary

This comparison report of SAP Emarsys Customer Engagement vs. Actito is based on a specific set of business needs and context. The comparison uses 2085 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing SAP Emarsys Customer Engagement and Actito

SAP Emarsys Customer Engagement, Actito, Listrak, Cordial Platform, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

SAP Emarsys Customer Engagement covers Engagement Management with Omnichannel, Loyalty Management, Communication Management with E-Mail, Digital Marketing with Omnichannel, etc.

Actito focuses on Campaign Management with E-Mail, Engagement Management with E-Mail, Segmentation And Targeting with E-Mail, Loyalty Management, etc.

"With Shopify Plus and Emarsys, we managed to set up a completely new and automated way to engage with our customers within just two months. We had all our lifecycle campaigns automated right from the launch. In such a short time and with so little h...uman effort, I think that’s a very impressive result. " - Arne Lorenzen

"Actito has allowed us to improve the efficiency and productivity of our teams, as well as increase the commitment of our readers and our ROI. " - Gaelle Mauroit

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo SAP Emarsys Customer Engagement

Focus area

SAP Emarsys Customer Engagement is better than Actito for

Software Failure Risk

  • low

logo Actito

Focus area

Actito is better than SAP Emarsys Customer Engagement for

Software Failure Risk

  • medium

About

Personalized omnichannel experiences that the customers deserve

Agile Marketing Automation Platform for customer engagement

Age

2000

Financials

SERIES B

SEED

Business Need

Total Processes
(we found evidences for)

66

36

Total Goals
(we found evidences for)

14

10

Top Processes

Evidences indicate better relative satisfaction

engagement management

Read Reviews (195)

Read Reviews (27)

engaging and following up

Read Reviews (112)

Read Reviews (21)

loyalty management

Read Reviews (35)

Read Reviews (12)

customise loyalty program

Read Reviews (11)

Read Reviews (2)

identify target customers

Read Reviews (4)

Read Reviews (9)

communication management

Read Reviews (32)

Read Reviews (8)

sending & publishing communications

Read Reviews (28)

Read Reviews (7)

tracking & monitoring communications

Read Reviews (2)

Read Reviews (0)

digital marketing

Read Reviews (25)

Read Reviews (2)

campaign management

Read Reviews (17)

Read Reviews (33)

campaign analytics

Read Reviews (1)

Read Reviews (10)

social media management

Read Reviews (16)

Read Reviews (1)

social media analytics

Read Reviews (6)

Read Reviews (1)

engaging on social media

Read Reviews (2)

Read Reviews (0)

segmentation and targeting

Read Reviews (15)

Read Reviews (17)

personalized marketing

Read Reviews (13)

Read Reviews (2)

helpdesk management

Read Reviews (12)

Read Reviews (8)

lifetime value management

Read Reviews (11)

Read Reviews (1)

workflow management

Read Reviews (8)

Read Reviews (1)

training & onboarding

Read Reviews (7)

Read Reviews (2)

content management

Read Reviews (6)

Read Reviews (4)

sales document management

Read Reviews (5)

Read Reviews (0)

contract management

Read Reviews (2)

Read Reviews (0)

proposal & quote management

Read Reviews (2)

Read Reviews (0)

social media marketing

Read Reviews (5)

Read Reviews (0)

customer feedback management

Read Reviews (4)

Read Reviews (5)

contact list management

Read Reviews (4)

Read Reviews (1)

creating contact list

Read Reviews (2)

Read Reviews (0)

influencer marketing

Read Reviews (2)

Read Reviews (0)

conversion management

Read Reviews (2)

Read Reviews (2)

international marketing

Read Reviews (2)

Read Reviews (0)

channel management

Read Reviews (2)

Read Reviews (0)

generation of new leads

Read Reviews (1)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Increase average basket value

  • Improve digital and social presence

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Improve consistency

  • Build brand awareness

  • Grow market share

  • Improve internal communications

  • See 11 more

  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Improve internal communications

  • Increase sales & revenue

  • Improve digital and social presence

  • Improve efficiency

  • Enter new markets internationally or locally

  • Scale best practices

  • Increase customer life time value

  • See 7 more

Top Channels

Channels Used

  • e-mail

  • newsletter

  • mobile

  • text SMS

  • website

  • phone calls

  • offline

  • mass media

  • television

  • video

  • omnichannel

  • print media

  • magazine

  • See 10 more

  • e-mail

  • newsletter

  • mobile

  • text SMS

  • website

  • phone calls

  • offline

  • mass media

  • television

  • video

  • omnichannel

  • print media

  • magazine

  • See 10 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting