Comparison Summary
This comparison report of SAP Emarsys Customer Engagement vs. Actito is based on a specific set of business needs and context. The comparison uses 2085 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing SAP Emarsys Customer Engagement and Actito
SAP Emarsys Customer Engagement, Actito, Listrak, Cordial Platform, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
SAP Emarsys Customer Engagement covers Engagement Management with Omnichannel, Loyalty Management, Communication Management with E-Mail, Digital Marketing with Omnichannel, etc.
Actito focuses on Campaign Management with E-Mail, Engagement Management with E-Mail, Segmentation And Targeting with E-Mail, Loyalty Management, etc.
"We started doing multi-variable testing and heavily dug into personalization and it was all possible using Emarsys. Through our partnership with Emarsys, we reached a solid increase in our revenues and dramatically increased the relevancy of all our... communication going out by bringing in data. " - Markus Hatzelmann
"Actito has allowed us to improve the efficiency and productivity of our teams, as well as increase the commitment of our readers and our ROI. " - Gaelle Mauroit
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
SAP Emarsys Customer Engagement
Focus area
SAP Emarsys Customer Engagement is better than Actito for
Software Failure Risk
About
Personalized omnichannel experiences that the customers deserve
Agile Marketing Automation Platform for customer engagement
Age
2000
Financials
SERIES B
SEED
Business Need
Total Processes
(we found evidences for)
66
36
Total Goals
(we found evidences for)
14
10
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Increase sales & revenue
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Acquire customers
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Increase customer life time value
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Scale best practices
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Improve ROI
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Increase average basket value
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Improve digital and social presence
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Improve brand engagement
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Enter new markets internationally or locally
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Improve consistency
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Build brand awareness
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Grow market share
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Improve internal communications
- See 11 more
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Acquire customers
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Enhance customer relationships
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Improve ROI
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Improve internal communications
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Increase sales & revenue
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Improve digital and social presence
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Improve efficiency
-
Enter new markets internationally or locally
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Scale best practices
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Increase customer life time value
- See 7 more
Top Channels
Channels Used
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e-mail
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newsletter
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mobile
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text SMS
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website
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phone calls
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offline
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mass media
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television
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video
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omnichannel
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print media
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magazine
- See 10 more
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e-mail
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newsletter
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mobile
-
text SMS
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website
-
phone calls
-
offline
-
mass media
-
television
-
video
-
omnichannel
-
print media
-
magazine
- See 10 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High