Comparison Summary
This comparison report of SAP Emarsys Customer Engagement vs. Upland adestra is based on a specific set of business needs and context. The comparison uses 2572 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing SAP Emarsys Customer Engagement and Upland adestra
SAP Emarsys Customer Engagement, Upland adestra, Listrak, Cordial Platform, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
SAP Emarsys Customer Engagement covers Engagement Management with Omnichannel, Loyalty Management, Communication Management with E-Mail, Digital Marketing with Omnichannel, etc.
Upland adestra focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Helpdesk Management, etc.
"Emarsys differentiated itself because it was one tool that did everything: the truly integrated omnichannel aspect, the marketing automation, and its advanced capabilities in terms of reporting. Email, SMS, Push… everything communicates well and eas...ily. It was facilitated by the user- friendly approach of the solution. Additionally, we needed an open and scalable solution that could partner with our internal ecosystem, which the platform could easily integrate into. " - Jean-Baptiste Chapelleaubos
"We needed a reliable partner in this endeavour, and that’s why we’ve been a long-time partner and advocate of [Upland] Adestra. Their continued focus on development, advanced technology capabilities, and support through customer service is unrivaled... in their industry. " - Andrew Hinton
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Upland adestra
Focus area
Upland adestra is better than SAP Emarsys Customer Engagement for
Software Failure Risk
About
Personalized omnichannel experiences that the customers deserve
Email automation software that inspires engagement and drives conversions
Age
2000
2010
Financials
SERIES B
PRIVATE
Business Need
Total Processes
(we found evidences for)
66
50
Total Goals
(we found evidences for)
14
10
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Increase sales & revenue
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Acquire customers
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Increase customer life time value
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Scale best practices
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Improve ROI
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Increase average basket value
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Improve digital and social presence
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Improve brand engagement
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Enter new markets internationally or locally
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Improve consistency
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Build brand awareness
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Grow market share
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Improve internal communications
- See 11 more
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Enhance customer relationships
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Scale best practices
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Acquire customers
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Improve ROI
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Increase sales & revenue
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Grow market share
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Build brand awareness
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Launch new products
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Improve digital and social presence
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Improve navigation
- See 7 more
Top Channels
Channels Used
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e-mail
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social media
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website
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offline
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trade shows
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mobile
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newsletter
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phone calls
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events
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video
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print media
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magazine
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text SMS
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user generated content
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blogs
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causes and charity
- See 13 more
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e-mail
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social media
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website
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offline
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trade shows
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mobile
-
newsletter
-
phone calls
-
events
-
video
-
print media
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magazine
-
text SMS
-
user generated content
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blogs
-
causes and charity
- See 13 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High