Comparison Summary
This comparison report of SAP Marketing Cloud vs. Sendoso is based on a specific set of business needs and context. The comparison uses 9374 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing SAP Marketing Cloud and Sendoso
SAP Marketing Cloud, Sendoso, Maropost, SALESmanago, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
SAP Marketing Cloud covers Customer Engagement, Customer Communication Management with E-Mail, Campaign Management with E-Mail, Social Media Management with Social Media, etc.
Sendoso focuses on Engagement Management, Customer & Prospect Gifting, Account Based Marketing, Direct Mail Marketing, etc.
"We have thousands of staff using X-and O-Data as part of their daily routine. Whether it’s frontline staff closing the loop with dissatisfied customers, or head office analyzing NPS alongside revenue, it’s making us smarter as an organization. " - Laura Monari
"Sendoso has been a great addition to our sales stack. When we rolled out the first test user group for the Sendoso platform, in about a week, I had all the other reps asking when they would get access to the tool. " - Trish LaPaglia
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Marketing Cloud offering customers the freedom to define their journey
Automation tool to connect with customers and drive revenue
Age
1972
Financials
IPO
SERIES C
Business Need
Total Processes
(we found evidences for)
80
70
Total Goals
(we found evidences for)
13
3
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enter new markets internationally or locally
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Enhance customer relationships
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Scale best practices
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Grow market share
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Acquire customers
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Increase sales & revenue
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Improve digital and social presence
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Improve ROI
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Improve efficiency
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Improve brand engagement
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Improve visibility
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Increase customer life time value
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Increase average basket value
- See 10 more
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Improve ROI
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Increase sales & revenue
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Enhance customer relationships
Top Channels
Channels Used
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e-mail
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phone calls
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omnichannel
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offline
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website
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social media
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video
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user generated content
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blogs
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LinkedIn
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promotions
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causes and charity
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point of sale
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chat
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display advertisement
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trade shows
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channel partners
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text SMS
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mass media
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television
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events
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review sites
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Amazon
- See 20 more
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e-mail
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phone calls
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omnichannel
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offline
-
website
-
social media
-
video
-
user generated content
-
blogs
-
LinkedIn
-
promotions
-
causes and charity
-
point of sale
-
chat
-
display advertisement
-
trade shows
-
channel partners
-
text SMS
-
mass media
-
television
-
events
-
review sites
-
Amazon
- See 20 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High