Comparison Summary
This comparison report of SAP Marketing Cloud vs. User.com is based on a specific set of business needs and context. The comparison uses 3180 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing SAP Marketing Cloud and User.com
SAP Marketing Cloud, User.com, Maropost, SALESmanago, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
SAP Marketing Cloud covers Customer Engagement, Customer Communication Management with E-Mail, Campaign Management with E-Mail, Social Media Management with Social Media, etc.
User.com focuses on Engagement Management with Chat, Communication Management with E-Mail, Training & Onboarding with E-Mail, Social Media Management with E-Mail, etc.
"With SAP Marketing Cloud and nexoya, we can evaluate marketing activities across multiple channels and make data-driven decisions about our future digital experience strategy. " - Marcel Hartlein
"We were surprised by the speed of implementation and integration of user.com with our website kubotastore.pl. It exceeded our expectations. And since then, user.com has constantly amazed us with its features and effects it brings. " - Joanna Kwiatkowska
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Marketing Cloud offering customers the freedom to define their journey
User.com | Marketing & Sales Automation Software
Age
1972
Financials
IPO
SERIES B
Business Need
Total Processes
(we found evidences for)
80
54
Total Goals
(we found evidences for)
13
8
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enter new markets internationally or locally
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Enhance customer relationships
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Scale best practices
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Grow market share
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Acquire customers
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Increase sales & revenue
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Improve digital and social presence
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Improve ROI
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Improve efficiency
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Improve brand engagement
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Improve visibility
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Increase customer life time value
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Increase average basket value
- See 10 more
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Grow market share
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Enter new markets internationally or locally
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Improve digital and social presence
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Increase customer life time value
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Improve internal communications
- See 5 more
Top Channels
Channels Used
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e-mail
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chat
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social media
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website
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Facebook
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newsletter
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text SMS
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omnichannel
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phone calls
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promotions
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user generated content
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blogs
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Instagram
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coupons
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Whatsapp
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video
- See 13 more
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e-mail
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chat
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social media
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website
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Facebook
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newsletter
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text SMS
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omnichannel
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phone calls
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promotions
-
user generated content
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blogs
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Instagram
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coupons
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Whatsapp
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video
- See 13 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High