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Simpletexting vs ActiveCampaign: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Simpletexting vs. ActiveCampaign is based on a specific set of business needs and context. The comparison uses 19337 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Simpletexting and ActiveCampaign

Simpletexting, Textlocal, TXT180, etc., belong to a category of solutions that help SMS Marketing, whereas ActiveCampaign, Salesforce Account Engagement (Formerly Pardot), Adobe Marketo Engage, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Simpletexting covers Engagement Management, Communication Management with Text SMS, Campaign Management with Text SMS, Contact List Management, etc.

ActiveCampaign focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Contact List Management with E-Mail, etc.

"It was so simple to start. We uploaded an Excel spreadsheet with everybody’s numbers and sent our first campaign straight after logging in. " - Kayleena Iorio

"Localizing our content keeps our customers engaged, because we're able to write about produce that's relevant to the season in that community. " - Monika Reti

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Simpletexting

Focus area

Software Failure Risk

  • medium

logo ActiveCampaign

Focus area

ActiveCampaign is better than Simpletexting for

Software Failure Risk

  • medium

About

No. 1 SMS & Text Marketing Service For CompaniesOf All Sizes Easy to Use Enterprise SMS Platform & Developer API.

CXA Platform to engage with their customers

Age

2010

2003

Financials

PRIVATE

SERIES C

Business Need

Total Processes
(we found evidences for)

62

133

Total Goals
(we found evidences for)

10

18

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications


campaign analytics

campaign monitoring


contact list management

creating contact list



social media management

social media analytics

engaging on social media



training & onboarding


generation of new leads





loyalty management

identify target customers

customise loyalty program


sales document management

proposal & quote management

contract management



promotion management




performance management



customer feedback management

measuring customer satisfaction


discount management


content management



conversion management



segmentation and targeting


products & pricelist management


rating and review management



business development



account management


database marketing


lead qualification

lead qualification: demographic


relationship management



competitive intelligence


follower management



community building







pipeline management



lifetime value management


personalized marketing


knowledge management





trade show marketing



create learning path


courses & assessment

create learning path



social media marketing


referral management


relationship marketing


outbound marketing



meeting management


sales call management

meeting management


subscription management



calendar management








membership management


conference call management



channel management


sales commission management


international marketing




touchpoint management



Top Goals

Goals Achieved

  • Acquire customers

  • Improve internal communications

  • Enhance customer relationships

  • Increase sales & revenue

  • Grow market share

  • Enter new markets internationally or locally

  • Launch new products

  • Scale best practices

  • Build brand awareness

  • Improve ROI

  • See 7 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve ROI

  • Launch new products

  • Scale best practices

  • Build brand awareness

  • Improve internal communications

  • Grow market share

  • Increase customer life time value

  • Improve brand engagement

  • Improve digital and social presence

  • Improve efficiency

  • Manage risk

  • Shorten ramp up time

  • Improve stakeholder relations

  • Establish thought leadership

  • See 15 more

Top Channels

Channels Used

  • e-mail

  • website

  • social media

  • newsletter

  • phone calls

  • text SMS

  • chat

  • offline

  • promotions

  • user generated content

  • blogs

  • Facebook

  • mobile

  • on premises

  • mass media

  • point of sale

  • mobile app

  • coupons

  • video

  • trade shows

  • omnichannel

  • games

  • support groups

  • Facebook at work

  • LinkedIn

  • events

  • Instagram

  • display advertisement

  • Pinterest

  • causes and charity

  • channel partners

  • review sites

  • out of home

  • brochure

  • G2crowd

  • Slack

  • See 33 more
  • e-mail

  • website

  • social media

  • newsletter

  • phone calls

  • text SMS

  • chat

  • offline

  • promotions

  • user generated content

  • blogs

  • Facebook

  • mobile

  • on premises

  • mass media

  • point of sale

  • mobile app

  • coupons

  • video

  • trade shows

  • omnichannel

  • games

  • support groups

  • Facebook at work

  • LinkedIn

  • events

  • Instagram

  • display advertisement

  • Pinterest

  • causes and charity

  • channel partners

  • review sites

  • out of home

  • brochure

  • G2crowd

  • Slack

  • See 33 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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low

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Business Setting