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Smartlook vs Webtrends Optimize: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Smartlook vs. Webtrends Optimize is based on a specific set of business needs and context. The comparison uses 4983 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Smartlook and Webtrends Optimize

Smartlook, Webtrends Optimize, Lucky Orange, Mouseflow, etc., belong to a category of solutions that help Conversion Rate Optimization. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Smartlook covers Engagement Management with Website, Training & Onboarding with Mobile, Products & Pricelist Management with Website, Helpdesk Management, etc.

Webtrends Optimize focuses on Engagement Management with Website, Communication Management with Phone Calls, Helpdesk Management, Customer Feedback Management with Website, etc.

"We resigned from Hotjar because they removed funnel analysis, and we couldn’t see where people were leaving the page. It was crucial for us to see the exact moment that the person is leaving and watch the session recording of it. Also, the heatmaps ...stopped appearing properly on our websites, the hot spots were not in the right places (i.e. next to the button rather than on the button). " - Ana Batista

"Through testing and targeting with Webtrends Optimize, Kimberly-Clark was able to deliver more relevant content to Huggies.com visitors and significantly improve its brand experience. As a result, the company increased sign-in rates by 17%. " - Dirk Hoerter

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Smartlook

Focus area

Software Failure Risk

  • medium

logo Webtrends Optimize

Focus area

Webtrends Optimize is better than Smartlook for

Software Failure Risk

  • low

About

Smartlook: Free Session Replay Tool with Web, Mobile, & App ...

AB Testing and Website optimization

Age

2016

Financials

SERIES A

Business Need

Total Processes
(we found evidences for)

55

50

Total Goals
(we found evidences for)

11

14

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


training & onboarding


helpdesk management


products & pricelist management


rating and review management


content management

searching for content


campaign management


contact list management


social media management

social media analytics


sales document management

proposal & quote management

contract management





workflow management




generation of new leads


trade show marketing


communication management

sending & publishing communications


conversion management



customer feedback management


lead qualification

lead qualification: behavioural



courses & assessment

track learning progress



relationship management


segmentation and targeting


identify target customers


loyalty management

identify target customers



international marketing


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Improve ROI

  • Launch new products

  • Improve efficiency

  • Improve digital and social presence

  • Improve navigation

  • Reduce bounce

  • Improve internal communications

  • Enter new markets internationally or locally

  • See 8 more
  • Increase sales & revenue

  • Improve ROI

  • Acquire customers

  • Enhance customer relationships

  • Improve digital and social presence

  • Improve efficiency

  • Scale best practices

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Reduce bounce

  • Improve stakeholder relations

  • Build brand awareness

  • Manage risk

  • Shorten ramp up time

  • See 11 more

Top Channels

Channels Used

  • phone calls

  • website

  • social media

  • promotions

  • Facebook

  • offline

  • on premises

  • display advertisement

  • mobile

  • user generated content

  • blogs

  • See 8 more
  • phone calls

  • website

  • social media

  • promotions

  • Facebook

  • offline

  • on premises

  • display advertisement

  • mobile

  • user generated content

  • blogs

  • See 8 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

low

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low

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Business Setting