Overview: SmartSurvey and Qualtrics CoreXM as Customer Feedback Management Category solutions.
SmartSurvey and Qualtrics CoreXM cater to businesses looking to enhance customer feedback management. SmartSurvey leans towards government and transportation industries, while Qualtrics CoreXM finds traction in education and internet sectors. Both support customer satisfaction goals, though SmartSurvey is more focused on enhancing brand awareness, while Qualtrics emphasizes market share growth. Users can expect robust support from Qualtrics, especially through 24/7 and chat options, whereas SmartSurvey offers diverse engagement channels.
SmartSurvey and Qualtrics CoreXM: Best Use cases based on the customer satisfaction data
Key Capabilities Supported
SmartSurvey facilitates collecting feedback, utilizing engaging conversational surveys, and effectively measuring customer satisfaction.
Qualtrics CoreXM supports feedback collection, market research, and engaging conversational surveys, with an emphasis on helpdesk management.
Business Goals
SmartSurvey aims to improve customer satisfaction and build brand awareness, supporting businesses in scaling best practices.
Qualtrics CoreXM focuses on improving customer satisfaction, acquiring new customers, and growing market share.
Core Features
SmartSurvey's standout features include custom reports, data import/export capabilities, and robust security and privacy measures.
Key features of Qualtrics CoreXM are extensive analytics, custom reporting, and strong integration options, including AI-powered functionalities.
Vendor Support
SmartSurvey provides versatile support options like email, phone, and 24/7 support to assist users.
With extensive training and robust 24/7 support, Qualtrics CoreXM excels in customer support options.
Segments and Industries
Predominantly used by government and transportation sectors, SmartSurvey is preferred by both mid-market and large enterprises.
Qualtrics CoreXM is popular in education and internet industries, with strong usage among mid-market and small businesses.
Operational Alignment
SmartSurvey fits well into operations of government administrations, providing tools for communication management and feedback collection.
Qualtrics CoreXM supports educational institutions and research sectors, aligning with their need for market research and feedback analysis.
Applying your context and needs changes the table
Failure Risk Guidance?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
