Overview: Sprinklr Core and Oktopost as Social Media Marketing Category solutions.

Sprinklr Core and Oktopost both offer robust social media marketing solutions. Sprinklr Core emphasizes engagement and compliance, catering to a varied clientele across industries like marketing and non-profits. In contrast, Oktopost integrates advocacy and security for IT-centric businesses. Sprinklr has strong 24/7 support, while Oktopost’s focus on LinkedIn and Twitter aligns with its enterprise clientele. Businesses can choose based on platform emphasis and industry alignment to meet specific needs.

Sprinklr Core: Sprinklr-core offers enterprise-grade customer experience management through a unified AI platform. It integrates products, capabilities, functions, and channels on a single codebase.

Oktopost: Oktopost is a B2B social engagement suite aiding data-driven organizations in achieving marketing goals. A demo can be booked to explore its features.

Sprinklr Core and Oktopost: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Sprinklr Core provides social media management and engagement management, suited for diverse operational needs from content management to advertisement. read more →

Oktopost supports social media management and advocacy management, ideal for enterprises focusing on content and follower engagement strategies. read more →

Business Goals

Sprinklr Core helps clients enhance customer relationships and digital engagement, perfect for those looking to improve ROI and build brand awareness. read more →

Oktopost aims to build brand presence and grow market share, helping businesses acquire customers and establish thought leadership. read more →

Core Features

Sprinklr Core stands out with its compliance and analytics features, crucial for users needing custom reports and robust data integration. read more →

Oktopost is noted for its analytics and security features, providing custom reports and data import solutions for industry-specific needs. read more →

Vendor Support

Sprinklr Core offers 24/7, chat, and phone support, meeting different operational needs with flexible customer service. read more →

Oktopost delivers 24/7 support and minimal chat or phone, tailored for users preferring email communication for less complex inquiries. read more →

Segments and Industries

Sprinklr Core serves small to large enterprises across marketing, advertising, and network security sectors. read more →

Oktopost focuses on enterprise clients, particularly in IT and computer software industries, providing targeted solutions for these fields. read more →

Operational Alignment

Sprinklr Core seamlessly integrates into workflows of various scales, from small businesses to large enterprises. read more →

Oktopost aligns well with operational environments of large enterprises, catering specifically to their scale and complexity. read more →

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High

Compliance Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

IT and Other Capabilities

Low
Medium
High

Ease of migration

Read peer / expert warnings.

Data

Data Import

Read peer / expert warnings.

Data Export

Read peer / expert warnings.

Support

Chat Support

Read peer / expert warnings.

24/7 Support

Read peer / expert warnings.

Phone Support

Read peer / expert warnings.

Email Support

Read peer / expert warnings.

Others

Analytics

Read peer / expert warnings.

Custom Reports

Read peer / expert warnings.

AI Powered

Read peer / expert warnings.

Most deployed common Use Cases for Sprinklr Core and Oktopost

How does Sprinklr Core and Oktopost facilitate Social Media Management?

Sprinklr Core and Oktopost both manage social media activities. Sprinklr Core is more comprehensive and includes features for managing social listening, social care, and influencer engagement. Oktopost focuses on B2B marketing and offers features for employee advocacy and campaign management. Oktopost is generally considered easier to use, while Sprinklr Core requires more setup and has limitations in its reporting and dashboard functionality.

"...The learning curve can be higher than other social media management tools, but as a result you get more granular data..." Peer review by Consultant in Marketing and Advertising

"...We use Oktopost across all of our media outlets to help schedule and manage different social media campaigns...." Peer review by Miles Szkoda, Web Content Specialist, VertMarkets, Inc.

How does Sprinklr Core and Oktopost address your Engagement Management Challenges?

Sprinklr Core and Oktopost both help businesses manage engagement on social media. Both platforms allow users to schedule content, monitor activity, and analyze engagement metrics. However, Sprinklr Core provides a broader range of features, including social listening and sentiment analysis. Oktopost is more focused on streamlining social engagement for teams, emphasizing the ability to share content across multiple accounts. Both platforms have limitations, as Sprinklr Core lacks comprehensive engagement tracking across platforms, while Oktopost lacks advanced data collection features and tight integration with Facebook ad manager.

"...Because we know that these channels allow us to reach and engage with customers at scale...." Testimonial by Dean Aragon, CEO & Global VP of Brand, Shell

"...Integrates with Marketo and Salesforce to give our sales team greater insight on what prospects are engaging with, and helps us attribute MQLs back to social media...." Peer review by Caitlin O., Digital Marketing Coordinator, Computer Software

How can Sprinklr Core and Oktopost optimize your Communication Management Workflow?

Sprinklr Core and Oktopost both enable users to manage multiple social media accounts. Sprinklr Core offers a more comprehensive approach, including social listening and app development features. Oktopost focuses on business-to-business marketing, providing tools to track lead conversion from social media posts. However, Sprinklr Core is less intuitive and has difficulty removing previously published posts, while Oktopost has limitations in publishing to multiple channels simultaneously and lacks image posting on LinkedIn.

"...I would define it as a social publishing tool versus a community management or moderation tool...." Peer review by Verified User, Supervisor in Social Media, Marketing and Advertising

"...I've used a lot of social posting tools while managing social media in various jobs...." Peer review by Mallory M., Marketing Development Specialist, Insurance

How can Sprinklr Core and Oktopost optimize your Content Management Workflow?

Sprinklr Core and Oktopost both provide features for scheduling and managing social media content. Sprinklr Core includes robust features for content management, including content curation, while Oktopost offers features for employee advocacy and automated content sharing. Sprinklr Core has a more complex interface, while Oktopost has limitations in media uploads and automatic content optimization.

"...Asset planning and content management that allows for optimizing, tagging, and scheduling of compliant posts to multiple social networks...." Peer review by Rebecca Ruck, CEO, Mobloggy