Overview: SurveyMonkey and SmartSurvey as Customer Feedback Management Category solutions.

SurveyMonkey dominates the Customer Feedback Management space with a robust suite of capabilities. It's geared towards large enterprises seeking comprehensive feedback and analytics solutions. Meanwhile, SmartSurvey caters to niche markets like government and transportation, offering simpler tools for smaller teams. Both platforms aid in improving customer satisfaction and could benefit varying business strategies in distinct ways.

SurveyMonkey: SurveyMonkey is the world’s most popular free online survey tool. It helps businesses capture important voices and opinions to drive growth.

SmartSurvey: SmartSurvey offers an advanced, user-friendly online survey tool for creating and distributing surveys. Results can be analyzed graphically by a UK-based team.

SurveyMonkey and SmartSurvey: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

SurveyMonkey facilitates comprehensive feedback collection, market research, and engaging conversational surveys, making it ideal for large enterprises. read more →

SmartSurvey supports collecting feedback and measuring customer satisfaction, focusing on more targeted operations for smaller teams. read more →

Business Goals

SurveyMonkey assists in improving customer satisfaction and acquiring customers, aligning well with businesses focused on growth and enhanced customer relations. read more →

SmartSurvey's focus on improving efficiency and scaling best practices aligns with businesses aiming for streamlined operations. read more →

Core Features

SurveyMonkey offers standout features like advanced analytics, custom reports, and strong data security, catering to users needing detailed reporting capabilities. read more →

SmartSurvey highlights its custom reports and data security features, appealing to industries with stringent compliance needs such as government. read more →

Vendor Support

SurveyMonkey provides extensive support options including 24/7 availability, popular among users requiring constant assistance. read more →

SmartSurvey also offers 24/7 support but is more limited with fewer support channels, addressing smaller operational settings. read more →

Segments and Industries

SurveyMonkey is widely used across large enterprises and education, indicating its adaptability to diverse industry needs. read more →

SmartSurvey sees more use in government and transportation sectors, showing its tailored fit for specific industries. read more →

Operational Alignment

SurveyMonkey integrates well within large-scale operations, providing tools for complex feedback management. read more →

SmartSurvey is designed for simpler workflows, suitable for smaller teams and specific industry requirements. read more →

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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IT and Other Capabilities

Low
Medium
High

Ease of migration

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Data

Data Import

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Data Export

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Support

Phone Support

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Email Support

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Chat Support

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24/7 Support

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Others

Analytics

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Custom Reports

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AI Powered

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Most deployed common Use Cases for SurveyMonkey and SmartSurvey

What benefits does SurveyMonkey and SmartSurvey offer for Collecting Feedback?

SurveyMonkey and Smartsurvey both collect feedback from customers and employees. SurveyMonkey offers pre-formatted surveys and is known for its ease of use, while Smartsurvey provides a wider range of question types, including advanced options like Likert scales and Net Promoter Score (NPS). Both tools allow users to create and send surveys for various purposes, such as customer satisfaction and market research.

"...Easy to use Many surveys to take that change daily Rewarding Get paid for taking the surveys Customer support includes live chat. ...." Peer review by Steve V., Unemployed, Automotive

"...Surveying potential customers to understand and provide the service they require Collecting end point data...." Peer review by Administrator

How does SurveyMonkey and SmartSurvey address your Engaging Conversational Surveys Challenges?

SurveyMonkey and SmartSurvey both offer engaging conversational surveys. SurveyMonkey provides a standardized platform with customizable options for engaging various audiences, including employees, constituents, and social media followers. SmartSurvey emphasizes a user-friendly interface that facilitates analysis and engagement, particularly for mobile users. SmartSurvey excels in its ability to provide targeted follow-up communications based on respondent answers. Both tools have limitations in terms of question formats and follow-up question options.

"...This software has made it easy to get important information from our teams about engagement and productivity...." Peer review by Shelley C., Office Manager, Media Production

"...Increased number of responses which has helped increase employee engagement...." Peer review by Paula Lye, Health, Wellness and Fitness

What benefits does SurveyMonkey and SmartSurvey offer for Market Research?

SurveyMonkey and SmartSurvey are both used for market research. SurveyMonkey focuses on creating surveys for a variety of purposes, including market research. SmartSurvey emphasizes providing powerful tools for sophisticated market research and analysis. While SurveyMonkey may be easier to use, SmartSurvey offers more advanced features for in-depth research.

"...Our research arm uses Survey Monkey to conduct all of our industry research...." Peer review by Tony P, Director of Marketing, Information Technology and Services

"...This type of research relies on pre-existing data sources such as company websites, articles and market research reports...." Primary Research Methods Explained

What makes SurveyMonkey and SmartSurvey ideal for Social Media Management?

Surveymonkey and Smartsurvey both allow users to share surveys on social media platforms. Surveymonkey offers more basic social media sharing features. Smartsurvey provides more comprehensive analytics and reporting capabilities, allowing users to analyze data in real-time and generate custom charts. Surveymonkey users can send surveys via email, SMS, and websites, while Smartsurvey users can also distribute surveys using pop-ups or SMS messages.

"...I wanted to use the free version to send out a survey or two and see how well my social media following responded to it...." Peer review by Ashlee W., Sales, Retail

"...Distribute your survey via email or web link, post on social media, use a website popup or engage via SMS message...." Customer Service Surveys

How can SurveyMonkey and SmartSurvey optimize your Communication Management Workflow?

SurveyMonkey and SmartSurvey both enable users to distribute surveys through email, social media, and web links. SurveyMonkey emphasizes ease of use and intuitive design, while SmartSurvey offers more advanced features like SMS distribution and scheduled data exports. SmartSurvey also provides more robust options for analyzing and presenting survey data.

"...You can simply generate a link and share it your audience, or you can directly send an email from the interface...." Peer review by Kevin Betz

"...Good interface with attractive options for survey Very easy to set up and publish Give good information of analysis with good range of display and presentation options...." Peer review by Paul Mulligan, Education