Comparison Summary
This comparison report of Taboola vs. Branch linking platform is based on a specific set of business needs and context. The comparison uses 5746 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Taboola and Branch linking platform
Taboola, Outbrain, Ceros, etc., belong to a category of solutions that help Content Marketing, whereas Branch linking platform, Leanplum, MoEngage, etc., belong to a category of solutions that help Mobile Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Taboola covers Advertisement with Website, Communication Management with Website, Engagement Management with Website, Content Management with Promotions, etc.
Branch linking platform focuses on Engagement Management with Mobile, Advertisement with Mobile, Content Management with Social Media, Training & Onboarding, etc.
"We were pleased with the results we were able to get with Taboola in a short two-week timeframe, and are excited about the potential to reach such high quality audiences at a rate that can easily scale. The Taboola team has been a great partner in h...elping us find and test new strategies to be even more successful with future campaigns. " - Liliana Coimbra
"Partnering with Branch has allowed us to easily optimize user flows from almost every product and marketing channel, resulting in significant performance improvements across the board. Not only has Branch driven a large percentage of our installs, B...ranch has also enabled us to provide smooth user experiences across all of these channels to delight and retain users—all while saving us well over 20x the amount of development time it would’ve taken us to build these features in-house. " - Alex Macintosh
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Branch linking platform
Focus area
Branch linking platform is better than Taboola for
Software Failure Risk
About
Content Discovery and Native Advertising
Mobile linking platform, with solutions that unify user experience and mobile measurement
Age
2007
2014
Financials
PRIVATE
SERIES F
Business Need
Total Processes
(we found evidences for)
81
69
Total Goals
(we found evidences for)
17
16
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Build brand awareness
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Acquire customers
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Increase sales & revenue
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Scale best practices
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Enter new markets internationally or locally
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Enhance customer relationships
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Improve brand engagement
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Improve ROI
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Grow market share
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Improve efficiency
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Launch new products
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Improve internal communications
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Improve visibility
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Increase customer life time value
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Improve stakeholder relations
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Improve digital and social presence
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Establish thought leadership
- See 14 more
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Improve internal communications
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Improve ROI
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Enhance customer relationships
-
Increase sales & revenue
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Increase customer life time value
-
Acquire customers
-
Scale best practices
-
Improve efficiency
-
Improve brand engagement
-
Grow market share
-
Improve digital and social presence
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Enter new markets internationally or locally
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Build brand awareness
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Improve consistency
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Improve visibility
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Launch new products
- See 13 more
Top Channels
Channels Used
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mobile
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e-mail
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social media
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mobile app
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website
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Facebook
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display advertisement
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offline
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chat
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promotions
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point of sale
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review sites
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user generated content
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Yelp
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Snapchat
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Pinterest
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blogs
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mobile ads
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Instagram
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video
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on premises
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text SMS
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phone calls
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LinkedIn
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coupons
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events
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trade shows
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mass media
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television
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eBay
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Amazon
-
Doubleclick
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radio
-
Twitter
-
Slack
- See 32 more
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mobile
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e-mail
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social media
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mobile app
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website
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Facebook
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display advertisement
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offline
-
chat
-
promotions
-
point of sale
-
review sites
-
user generated content
-
Yelp
-
Snapchat
-
Pinterest
-
blogs
-
mobile ads
-
Instagram
-
video
-
on premises
-
text SMS
-
phone calls
-
LinkedIn
-
coupons
-
events
-
trade shows
-
mass media
-
television
-
eBay
-
Amazon
-
Doubleclick
-
radio
-
Twitter
-
Slack
- See 32 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High