Comparison Summary
Introducing Tailwind and Firstup
Tailwind, ContentStudio, Later Platform, etc., belong to a category of solutions that help Social Media Marketing, whereas Firstup, CampusGroups, 15Five, etc., belong to a category of solutions that help Talent Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Tailwind covers Social Media Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.
Firstup focuses on Engagement Management, Content Management with Social Media, Social Media Management with Social Media, Communication Management with E-Mail, etc.
"I’m the type of person where I like to batch every thing. I feel like that’s the best use of my energy. So, the ability to get so much done and get so far ahead, to me, that was the best selling point. " - Nadalie Bardo
"Being able to broadcast and push out critical information has been extremely helpful in keeping all of our staff, who are currently working virtually from home, informed, as well as our frontline staff who don’t have easy access to computers to get ...that information via email. " - Ke‘ala Aki
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About
Tailwind: Pinterest & Instagram Scheduler, Analytics & Marketing Tool
Communication Platform to unblock the flow of employee connection with the workforce
Age
2012
Financials
SEED
PRIVATE
Business Need
Total Processes
(we found evidences for)
77
62
Total Goals
(we found evidences for)
11
15
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enter new markets internationally or locally
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Scale best practices
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Increase sales & revenue
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Build brand awareness
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Enhance customer relationships
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Improve ROI
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Improve digital and social presence
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Grow market share
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Improve brand engagement
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Improve efficiency
- See 8 more
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Improve internal communications
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Build brand awareness
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Establish thought leadership
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Improve ROI
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Acquire customers
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Improve brand engagement
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Launch new products
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Improve digital and social presence
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Grow market share
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Enter new markets internationally or locally
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Enhance customer relationships
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Scale best practices
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Improve efficiency
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Improve stakeholder relations
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Improve visibility
- See 12 more
Top Channels
Channels Used
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social media
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e-mail
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mobile
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user generated content
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blogs
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omnichannel
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newsletter
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website
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video
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promotions
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phone calls
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mobile app
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offline
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LinkedIn
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Twitter
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Facebook
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on premises
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mass media
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Instagram
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point of sale
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channel partners
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text SMS
- See 19 more
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social media
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e-mail
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mobile
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user generated content
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blogs
-
omnichannel
-
newsletter
-
website
-
video
-
promotions
-
phone calls
-
mobile app
-
offline
-
LinkedIn
-
Twitter
-
Facebook
-
on premises
-
mass media
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Instagram
-
point of sale
-
channel partners
-
text SMS
- See 19 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
